One of the problems that a lot of Adsense publishers run across time and time again is getting the right page to appear on their ads that’s consistent with the content that they are displaying, or worse yet, getting those PSA (Public Service Announcement) Ads.
People want to now they best way to assure that they get the ads that they are writing content for in their pages. After all, it would really suck if you got a 0.01 cent PSA ad when you were hoping to get a $10.00 lawyer ad.
The number one tip that I can give you is this… make sure that you have your target keyword in your URL. In other words, if you’re aiming for the keyword “grape jelly”, make sure that “grape-jelly” is in your URL:
Also, people may think that meta keywords are H1 titles are dead… but not so with Adsense. The people at Google read them, too and consider that when dishing out ads. So make sure that you put meta keywords in, and that you have at least a H1 had that matches you keywords as well.
Some may not agree, but it doesn’t hurt your SEO in the long, especially if you are planning to get organic traffic from the search engines anytime soon, and, in case you want to direct some PPC traffic towards your page for any reason, you will do much better with Google Adwords Quality Score criteria.
Organic traffic should be a part of your SEO strategy, and it should include plans to get traffic from all the search engines, not just Google. After all, Google may be big, and your number one traffic supplier, but the next Google update change around the corner could turn you from a person with SERP rankings in the top 5 to a bottom feeder overnight. It's best to be prepared in any case.
In other words, to coin that old song, “take the time, do it right.”
Till Next Time, Keep Building!