Friday, December 31, 2010

The How To’s Of Making People Click

1. Use reverse psychology on your banner ads. You could tell people not to click on your banner ad. For example "Don't Click Here If You Are Comfortable With Your Looks".

2. Make your banner ad words as attractive as possible. Use words like ultimate, powerful, sizzling, hot, etc. Your words should relate and highlight your total offer.

3. Offer a discount offer on your banner ad. People are always looking for good deals. You could offer a percentage discount, dollar discount, buy one get one free discount, etc.

4. Use a testimonial on your banner ad. This'll give people proof they aren't wasting their time clicking on your banner ad. The testimonial should include enough information so they understand the offer.

5. You could have a famous and respectable person on your banner ad representing your product, web site or service. People will click because they'll trust them over you.

6. Use a strong guarantee on your banner ad. You could include the guarantee as a headline for your offer. It could read double or triple your money back guarantee, lifetime your money back guarantee, etc.

7. Tell people to click on your banner ad. Newbies to the internet may net even know they can click on banners. Just having the phrase "click here" on your banner will increase your clickthroughs.

8. You could advertise a trial or sample offer. This will tell people there is no risk or obligation if they click on your banner ad and try out your product or service.

9. Tell people the major benefit of your product, web site or service on your banner ad. It could be benefits like make money, lose weight, increase energy, save money, save time, etc.

10. You could advertise a free offer on your banner ad. People love free stuff. The freebie should relate to your target audience. If the freebie is attractive to them they will click.

Thursday, December 30, 2010

Every Restaurant Needs A Baby Station Unit

If you own a business such as a restaurant, cafe or retail store you want to make sure you are catering to the entire family. One very important piece of equipment that should have a place in every establishment that receives client traffic from families is a baby changing station.

Young mothers are especially sensitive when it comes to meet the new baby’s needs.

When you install a baby changing station you will not only send a signal that your restaurant or cafe is family friendly but you also avoid potential hazards to little kids or create messy situations in facility rooms. And you don't want to see a dirty diaper on your white linen, right? This is not only disturbing to you but also other clients and mostly the mother herself. So avoid running into a situation like this by installing a baby changing station in your bathroom.

Shopping for a Baby Station unit

When shopping for a baby changing station consider the following:

The station should have an easy to clean surface (ideally made of 100% high density polyethylene). It should be stable and be able to carry at least 200 lb. load capacity (cause people tend to sit on it!). Also look for a concave changing surface (avoid 'droppings!), and safety strap. The table should not have any pinch points.

Space savers are easy opening-closing pneumatic mechanisms and sealed components that can be wall mounted over existing installations.

Professional grade baby changing stations are manufactured by Koala or the more affordable brand ASI.

Baby station stations can be conveniently ordered online at specialty stores such as http://2Glen.com who offers varies ASI changing stations that are easy to install and at the same time very affordable.

So, do not wait any longer but order a bay station for your establishment today.

Wednesday, December 29, 2010

Crazy Name - Killer Method

Taking Advantage of an Internet Based Business Opportunity

If you don’t have your own concept of an Internet based business in mind, there are plenty of opportunities available for the taking. If you’re a good sales person, reseller and network marketing opportunities abound. How successful you may be with an Internet based business opportunity, however, is contingent upon how much time you wish to devote and how hard you want to work. Isn’t that true in any business, though? Isn’t it also the reason some people are content to work for others, because they don’t want the extra work that is involved in having their own business. This is perhaps the reason some people are very successful and others fail to achieve any degree of success on the Internet.

If you have an idea of your own such as crafts that you want to sell, or even a book you have written that you desire to market and sell from a website, you are far ahead of those who don’t have a concept of what type of Internet based business opportunity interests them. However, that doesn’t mean that without your own concept, you cannot be success, but you do need to think about what you would like to do. For example, the Internet is infiltrated with affiliate programs, but you don’t want to go in blind and start signing up for all of them with a dream of making some serious money. You want to choose a product line that you find interesting and work with that. If you enjoy books, you may want to work with some of the booksellers such as Borders and Barnes and Noble. Remember, the concept behind these is to draw people to your website, so it’s not enough to submit your site to the search engines and expect that everyone will come running to visit your site. No matter what Internet based business opportunity you choose, you will need to advertise constantly in order to be a success.

Tuesday, December 28, 2010

Seo - How To Find Keywords Using Research

Keyword inventory tools such as the free ones at Google and on Overture or the paid ones such as Wordtracker are not the only sources of inspiration for your SEO content. Two great places to find keywords are in your web logs and email.

One of the best source of article topics that are naturally search engine optimized are reflected in the phrases that your customer use when they ask questions about you as an expert or about your products or services? What sort of posts do they leave on your blog or chat forum? Examining this material may give you more targeted keywords and key phrases then a SEO keyword tool ever might!

Also the great thing of finding these search engine friendly key phrases on your site already means that you don't have to rewrite content to suit the search engines. There is no harm in giving this novel approach to finding keywords for your pay per click advertisements and other forms of online promotion.

Another way to find keyword search phrases for you site would be to do some very specific targeted research by sending out a questionnaire to the people your customer mailing list to see what they would like to see in terms of content or information on your web site. You can then take their response and wrap them into keyword phrases. Chances are there are many potential customers out there phrasing their searches in the same way as the respondents to your market research. If your customers are the lethargic type you might have to offer some kind of prize to get their attention so they will fill out the questionnaire.

Once you find the targeted keywords by searching through all of the material on your website and in your email that could qualify as customer generated market research you are all set!

Monday, December 27, 2010

Many Income Streams Available With Online Business

Looking to making lots of money with an online business can take time, effort and imagination. Every successful business operator knows instant riches are available to only a few with most having to spend time promoting their business and treating their customers with respect and honesty before they could grow into a viable enterprise. Online businesses work the same way, except on a much larger scale and with a much larger base of competition.

Creating an income stream is what operating an online business is all about and creating a stream large enough to support yourself and your family in high fashion is everyone’s dream. Unfortunately, many have adopted the attitude that if this business does not produce a huge income, they should forget about it and try something else that appears to be more promising.

There is always the chance of finding an online business that will produce the income to expect, but it may be easier to reach your income goal by being in the flow of income streams from more than one source. If your online business generates an income, it is still and income. Do not give up on it as it is probably not taking all your time to operate it. Find another promising opportunity and begin another online business. When that one starts producing income, you now have two streams flowing into your bank account.

You will still need to pay attention to your first online business while building the second, but as your income grows so will your enthusiasm for both businesses. There are people who operate four or five or even more online businesses with a stream of income from each forming a virtual river of money flowing to them on a regular basis. Hopefully there will come a time when you may need help to operate your online businesses to keep the streams flowing.

Sunday, December 26, 2010

About Getting Started In Online Business

Beginning a business which operates over the Internet or on-line will require you think carefully about everything which is involved. Not only do you have to spend money for startup costs, you also need to carefully think about what you want to accomplish, what you are going to do, and what alternatives you need to consider in case some of the things you have planned don't work out. This is where others who have tried to set up internet businesses have utterly failed; you need to think differently. Consider the following suggestions.

You need to be clear exactly what your online company is going to sell and how you intend to sell it. First, is your business offering services or products? Once you have answered this question, your business now has a sense of direction, which you can refine with further plans on how to develop your company and make it profitable in the long run.

Determine who your targeted clients will be. This is one crucial stage in your online business because you need to clearly identify your targeted clients first before you can begin to develop your marketing plan and the strategies you are going to use in the implementation of your marketing plan. Miss this step at your own peril.

Preparing your marketing plans is critical in selling your goods or services. Without any marketing, your items will remain unknown and useless. To create your online business, you need to market your goods or services to the customers who will want or need them and make it known to them. By doing this you will create an effective marketing strategy. You'll know who your customers are and where they will likely be, and be able to market your goods and services to them, by making it appealing to them. These are the basis of creating your online business.

Saturday, December 25, 2010

Driving Traffic To Your Website Using Testimonials

Driving traffic to your website using testimonials will get you a good amount of traffic. First off many companies are looking for consumers to say good things about their products because it builds their creditability. Next when you find a good product why not say good things about it. It is a win-win for everyone because they get a free testimonial and you get free exposure.

First never vouch for a product you have never tried because if the product sucks people are going to think the same about your product. Also only vouch for product that you have used and actually helped you. Your creditability goes down the drain if you vouch for a product that is worthless. So vouch for products that have benefited you. Driving traffic to your website gets easier with quality testimonials.

So after you find a product you were able to benefit from, send a email to the company. What you want to explain in your email is how their product or service helped you with your product or service. For example" Dear Sam, I purchased your XYZ product and it benefited me in many ways. First I was having trouble marketing my website http://www.leadgenerationworld.com. Then I applied the principles of your product and overnight I had 25 new sales. And let me tell you it did not stop there because of YXZ product I am having my best month ever. We have had over 500 new sales because of your product. Thank You very much! Anyone who is serious about building their business must get this product." Now see you explained what your business was with your link and you explained how the product benefited you. And that's it you get your link on their webpage, plus you get a one-way link (which helps you with search engine ranking).

So driving traffic to your website should get easier using testimonials.

Friday, December 24, 2010

Do You Need A Mailing-List Of Your Own?

Have a Mailing List of Your Own

No matter what type of email you send out, you’ll need a mailing list. The basic way to build a mailing list is by capturing name and email address information for everyone who buys or shows interest in your product. This can be accomplished by using a list manager on your site. List managers also provide the HTML coding for the form on the Gateway pages. A list manager collects the email addresses that are gathered with the form. Thus, your email list is collected. This might take some time so there are methods to use until you get your own email list built.

Three ways to build a list

1. One way to build a mailing list is to do ad swaps with other list owners. The way this works is, you (as company A) have an email list that you send newsletters to and another list owner (company B) has a list they send newsletters to. Company A and Company B place ads on one another’s mailing lists. Each of you is promoting the other’s list.

2. You can rent or buy targeted email lists. The list you develop using your own customers’ names is called your “house list.” Of course, when you’re first starting out, your house list is likely to be skimpy. To augment it, one way to go is rent or buy a mailing list. There are two ways to buy or rent a mailing list—approaching the company you want to rent from directly or using a list broker. Any company that emails information to its customers usually has a list manager, who handles inquiries and orders for the mailing list.

3. Another way to build an email list is to list your newsletter in all of the ezine directories.

Conclusion.

A list manager collects the email addresses that are gathered with the forms. Thus, your email list is collected. An email list that YOU COLLECT YOURSELF is worth its weight in gold

All the best, Jos van Helvoirt

Thursday, December 23, 2010

Bringing Profits From Your Business Home - Internet Marketing Promotion

If you are ready to bring profits from your business home, internet marketing promotion success is a definite must. After all, if you are not able to creatively turn web browsers into visitors to your site - who may then become buyers - you will fail to generate profits for your business home; internet marketing promotion is essentially the way to go when you want to reap the most profits. Yet have you ever wondered how to create and then run a successful advertising campaign that will not only generate a lot of sales, but that will permit you to bring the profits of your business home - internet marketing promotion is after all somewhat costly at times - rather than putting them into the pockets of professional advertisers?

Perhaps the key to successfully spreading the word of your business home - internet marketing, promotion sales, and even contests are only some of the ways to do it - is to allocate a certain portion of your budget for one two high power advertisements with online giants, and an equal chunk for placing ads with a large number of affiliates who will place your ads on their pages. The latter is just as effective as the former, especially considering that many of the webmasters have their own loyal following of friends and families who want to see their sites succeed.

By relying heavily on the smaller affiliates you will not only be able to bring earnings from your business home, internet marketing promotion ideas will actually put your name into the forefront of those who are looking for your products! After all, with small affiliates you will be able to work together to generate powerful and highly creative marketing campaigns, whereas your creativity will be seriously hampered with the corporate giants who are far less flexible; therefore, smaller is indeed better!

Wednesday, December 22, 2010

Is Internet Marketing The Domain Of Secret Wielding Gurus?

If you're a student of the internet marketing industry, you've likely noticed that there are an awful lot of internet marketing gurus that claim to be in possession of the secret or secrets that you need to be successful with an internet marketing business. There are any experts offering to sell you the secret to succeeding on the internet.

The truth of the matter is this: There are very few real "secrets" in the internet marketing industry. Anyone who is selling a secret is probably just selling information, facts, or principles that they know, but you don't. But they are probably not the only person who knows that information.

At its core, internet marketing is very simple. There are actually only two steps to internet marketing. The first step is to get people who are interested in what you have to offer to visit your website. The second step is to get those people to buy your products or service.

Pretty much every internet marketing strategy is designed to do one or both of those things. If you do those two things well, you will succeed. If you do both exceptionally well, you will likely become quite wealthy.

Now, when I say there are very few real secrets in the internet marketing world, I do not mean that there is no room for ingenuity. I know of and use several "secrets" - systems or concepts that people have developed to do a certain aspect of internet marketing better.

You should always be on the lookout for better, cheaper, and more effective ways of promoting your products and services, and converting visitors into buyers. Internet marketing is a fast changing industry - the day you stop learning, your business will start to slowly (or not so slowly) shrivel up and die. One of the best ways to keep learning is by participating in active webmaster and internet marketing forums.

Tuesday, December 21, 2010

Unlimited Web Hosting Offers Explained

If you have been lookiweb,hostioffersng,explainedng around for a web host, you probably already have seen some of these offers: Unlimited Data Transfer, Unlimited Bandwidth or Unlimited Disk Space. The truth is; these deals are not possible.

Unlimited data transfer, or some web hosts might say unlimited bandwidth, is not possible, because if a web host has a server that is connected at 1.544 Mbps (Megabits per second) the maximum amount of data transfer that can be received is * 465.9 GB (Gigabytes) per month. This is a lot more data transfer than most websites will need. However, it is limited to the 465.9 Gigabytes per month and there will be other websites on the server sharing the data transfer if you have a shared web hosting plan.

You may also have heard of offers for unlimited disk space. Also, this is not possible. This maybe a little more obvious. Your disk space is limited to the size of the server's hard drive. Again, if you have a shared web hosting plan, you will be sharing the space with other websites.

So, why do web hosts make these offers? They do it under the assumption that many websites won't use very much data transfer and disk space. Be careful with web hosts who make these unlimited offers and always read their policies, terms of service, or user agreement page concerning the unlimited offers.

If you know the connection speed of a web host's server or your own server, you can use one of these calculators to find the maximum amount of data transfer it can receive in Gigabytes per month.

Remember, when using the calculators, 1 Kilobyte = 1,024 Bytes, 1 Megabyte = 1,048,576 Bytes and 1 Gigabyte = 1,073,741,824 Bytes.
When searching for a web host look for hosts that don't make these unlimited data transfer and unlimited disk space offers or, make sure you read the web host's terms of service concerning the offers.
* 1.544 Megabits x 60 (seconds in a minute) x 60 (minutes in a hour) x 24 (hours in a day) x 30 (days in a month) = 4002048 Megabits = 4002048000000 bits = 500256000000 bytes = 465.9 Gigabytes
(8 bits = 1 byte and 1 Gigabyte = 1,073,741,824 bytes)

Monday, December 20, 2010

The Front Page H1 SEO Trick

A description of how a font that is size H1 can be part of a good SEO strategy as the search engine spiders consider keywords in that font to be more important.

If you want to search engine optimize your web page keywords using fonts then you might want to consider using the web design software Front Page to design your site. As you may or may not know, search engine spiders look for a block of a text when they are indexing your site. The theory is that when they find a keyword or a phrase in font that is written in an H1 size that it will consider that word or phrase to be of the most importance and index it accordingly in the search engine’s database.

In this particular instance your SEO strategy would be to first of all make sure that you are using Front Page to design your pages in the first place and second of all make sure that you have titles using the H1 header as part of your web copy somewhere on the page.

Are there any drawbacks to this strategy of using the H1 font? First of all it is considered to be a large (and some would say quite ugly) font. Although it has a great positive impact on the search engines, human beings seeing this might think that you have very bad taste in web design. The problem with fonts that are too big on a page is that they look like a five year old designed them. Oversized headers simply look immature.

This means you need to use these H1 Front Page style fonts sparingly if you want to make a positive impression on your customers. This of course also forces you to choose just one or two really good key words or key word phrases to describe your site that hopefully in turn will be picked up by the search engine spiders when it comes time to index your site for the search engine page rankings.

Sunday, December 19, 2010

Earning From Online Surveys - Are They Legit?

Whether you are looking for florida paid surveys online or for any other city or state in the US, the online surveys market is available to all who wishes to earn extra income from home. These research surveys are certainly not restricted by geography or your location.

There are many companies out there who are looking for the public to help give their opinions or comments (critique) on their latest products or services. AND they are willing to pay them either cash or give away free products as a reward.

Imagine helping to improve the quality and acceptability of a product or service and getting paid at the same time? People all over the country are already profiting from participating in these surveys.

Paid surveys and trials have been made possible owing to the rise of the Internet as a real-time interaction medium. Corporations with new products about to be rolled out, can get the thoughts and opinions of people almost instantly via a digital questionnaire, thereby saving them a lot of advertising money... money that is now dispensed to their (eventually paying) customers.

So whether it's 'florida paid surveys online' or 'free paid surveys for moms', these companies will gladly pay you for your opinions wherever or whoever you are! Do not lose out on this lucrative income stream while it's still in its early phases of growth.

If you are sick of working for a boss and would like to work on your own time for yourself, then finding online surveys that pay is a great start. You can find free paid surveys, no fees involved, and you can be on your way to your own new business. There are many free good paid surveys that can be found, that you can fill out for either cash payments or free products from the companies involved.

Saturday, December 18, 2010

Seo - Managing Comments On A Blog

You know your blogging is working when your page rankings are high and you have a lot of visitors. This also means that your blog might also need some management. Although you have succeeded at a business blog because your readers feel at home you might have too many “tenants” to manage in one space. You may have already them with a space in which they can respond to your blogs. Most blogging software and blogging sites already offer this especially if you have paid for a subscription or premium service.

However if you are being hosted by a site that does not allow comments or feedback from your readers then there are such programs as Haloscan or ForumUp, which allow you to attach your own free forum. Your readers click on a link and post their comments there.

Of course these free forums also have their drawbacks. Usually if you send your readers to a forum on someone else’s servers they will be bombarded by free ads. The danger here is that they will click on those ads and not any of the ads related to your blog.

The reason a comments section beneath your blog is so important is because it can create an argument that lasts for ages. This of course qualifies as fresh content. It also can give you a topic for a blog if someone poses a question or brings up an argument for you to respond you. In fact your reader’s comments are one of the best sources of inspiration for content for the blog itself. Banning someone from your site by editing your commentary section is part of the blogging business. Make sure that when you post a blog on a free host that you have the capability of being able to edit any feedback that is posted. Unfortunately many free sites do not allow you to ban a poster unless you subscribe to premium services.

Friday, December 17, 2010

Promoting A New Website

As a frustrated, downsized employee of the corporate world I would like to start over. With that being said I wanted to take control of my own professional destiny which initiated me to start my own business. The thought of not having to commute and to dictate my own hours and salare sounded very lucrative to me at this point and juncture.

I decided to start Internet Marketing for my new business for most people in this world are surfing the net either to purchase something or become educated. So I began my search and learned many scams and ways to lose money with false promises. You can always get a website now a day relatively cheap with great products and or services but getting the website out in plain view to obtain sales is not as easy as one would think. Oh yeah there are services offered for a price that promise you they can get your site registered with the internet search engines which take four to six weeks until fruition and are you really sure it was executed? You can always do it yourself one by one which is very time consuming and still takes four to six weeks before it is displayed.

That is just one of the problems of advertising. I would like to take control of my own steps in ensuring that my website is being promoted. So how does one accomplish PROMOTING A NEW WEBSITE? After a couple months of searching and trying some of the systems recommended, I finally found a business that is willing to not only provide you with a high quality website with multiple streams of income built in but a 30 day guide which will take you step by step, day by day of hands on promoting your business. It only requires a couple hours a day with solid information on advertising and it is very easy to read and execute. So if you want to learn how to Promote Your Website take a look and enjoy the knowledge base which is very obtainable.

Thursday, December 16, 2010

Seo - Writing The Seo Faq Article

If you don’t know what type of search engine optimized article to write for your web site then it is a good idea to consider writing some kind of FAQ article. FAQ stands for frequently asked questions. If you go to a message board or forum about a topic and provide a 250-word answer to a commonly asked question on these boards and then upload all of this information to your site you will probably get tons of traffic and also clicks on your affiliate links.

The best thing about a FAQ article, which can be as tiny as 500 words. The great thing about the Question and Answer format is that often you can stumble across the very language that people are actually using when they type questions about this subject into a popular search engine like Google or Yahoo. So when you do your market research properly and try to find what you need on the forums at big websites like ivillage or on huge consumer or product review sites then you are practically being handed the keywords that you need to optimize your website on a silver platter.

As mentioned previously in this blog, a good source of keywords is the overture inventory tool, which is a free tool for searching for the appropriate keywords to use in your ad, blog or article. The key to using it is to never choose the top keyword but rather ones that are more exclusive.

The original purpose of the Internet was to give people information about products, places and people that they could not get elsewhere. People still look on the Internet to find this exclusive type of review today. When you write a FAQ article you are satisfying that urge to find out the “truth” about a product or a solution to a problem, which was the entire basis for the FAQ page on the Internet in the first place.

Wednesday, December 15, 2010

How To Make Goads Of Cash With Ezine Marketing

On the Internet, it is very possible to make money without selling any product. One way of doing so is through starting your own eZine, also known as an electronic newsletter.

In a nutshell, you send out your eZine issues on a periodical basis to your subscribers. The good part is that you have a flexible choice in automating the process of sending out your eZine issues for you or manually sending them on a periodical basis.

As an eZine publisher, not only can you easily achieve the benefits a conventional newsletter publisher enjoys without having to chop down several trees in the process, you can easily and conveniently spread your marketing influence and expertise to your base of subscribers from the shoes of an ordinary individual.

In other words, you do not have to invest in expensive printing equipment, brick and mortar business, and hiring staff just to run your own newsletter publication, resulting in a lot of time, money and effort saved. Your ezine empire can be a one man affair!

Basically, all you need to start your own eZine are an auto responder and broadcast feature to go with, enabling you to reach out to your massive subscribers whom you can regard as your prospects, too. How do you earn? Easy. promote products in your ezine via affiliate links that are associated with clickbank. With 10,000 members in your network, and only 5% buying, you still reap a lot of income!

All in all, if you do not have the commitments of creating your own product for sale, then publishing your own online newsletter can be one of the wisest decisions you will ever make, given the benefits of impressive marketing power and influence it can offer to you.

Begine ezine marketing today. It's fast, low cost, provides viral marketing- and attracts wealth to your enterprise!

Tuesday, December 14, 2010

Getting Started Online

Would you like to work in an online environment? Do you like the thought of getting up in the morning and going to work without leaving your home? Many people do, but have no idea how to go about getting started.

Getting started online requires three basic things - getting to know the online marketplace, developing your product or service accordingly, and promoting your product or service online. Once you've established these things, you'll be ready to get started.

Getting to know the online marketplace is best achieved by spending time online familiarising yourself with your potential customers and online competitors. Some of this will happen naturally as you are getting started, but preliminary research is always helpful. If you already spend a lot of time online you will find it easier to get started in this environment.

Developing your product or service means getting to know the demands of the online marketplace and tailoring what you have to offer accordingly. Getting started in a niche market is a good idea and the sheer size of the online marketplace makes it easier to find one. Online research can help you to determine the demands of the marketplace even before you get started.

Getting started with promoting your product or service online requires skills which you may well have already developed from spending time online. If not, don't panic - many successful online entrepreneurs lacked these skills when they started out. Spend time online looking at search engines and other online promotional tools as a means of getting to know your options.

Once you have these things established, you'll find that getting started online is a lot easier than it might have seemed. If you take your time, do your research and are practical about the process of getting started, your online business will be all set to be a success!

Monday, December 13, 2010

Work At Home - A Home Business Vs A Work-At-Home Job

The at-home work force is increasing exponentially every year. As more and more people begin working from home, the lines and definitions between jobs and a business are beginning to get blurred. But, there is a difference between a home business and a work-at-home job. Keep reading for a clear outline of these basic distinctions.

Basically, a home based business is any business where the primary office is located in someone's home - usually the owner's. In fact, most companies start out this way - from simple tinkering in the garage to typing away in the spare room. From Microsoft to Ben & Jerry's, many successful business got their start the home-based way. If you are planning on launching your own home business and being your own boss, make sure that it's legal. While most zoning laws won't crack down on a basic home office, they will lay down the law when it comes to a noisy auto repair business, illegal daycare or opening a store-front on your lawn.

Once your home-based business begins to earn income, you will need to begin thinking about registering your business, filing business taxes, and essentially running your home-based business in a legal and professional manner.

Meanwhile, a work-at-home job is a little different. Unlike a business where you manage yourself, in an at-home job you are responsible to a supervisor. Whether you do legal transcription, bookkeeping, fund raising, customer service, programming, or web design - if you are working solely for an outside business, a business with offices outside of your home, then you are working an at-home job. A work-at-home job may allow you to direct your hours and workspace, but the essential control and direction of the business will be out of your hands and that is the primary difference between a home business and a work-at-home job.

Sunday, December 12, 2010

SEO - Three Ways To Use Seo For Pay-Per-Click

Here are three ways to us search engine optimization techniques make sure that you spend your time getting referrals, conversions and profits out of your rather than eternally rewording pay per click ads that don't perform

First of all make sure your ads contain a large number of relevant search phrases. Brainstorm beyond the first dozen terms that come to mind to describe your business as everybody else is probably using those as well. Try to target your customer base without being too general.

Take the time and effort to build a single unique ad for each keyword optimized search phrase. This is more time consuming than putting everything in one ad but studies have shown that it is the targeted niche phrase that keeps non paying customers from clicking on your ad.

Send visitors to the page on your website that most aptly describes your service. If they have to dig into your website to find what they are looking for, they might be tempted to backspace to the search engine directory and if that happens you lose the potential sale.

Enrolling in a pay-per-click program can be profitable for you even if you don't have that much money to fund a pay per click account. The secret is in your ability to strategize and write your advertising copy in a way that is friendly to both the search engines and to the people searching for your product or service.

Even more effective is combining different keyword phrases into one singe pay per click ad. In fact if you can make all three lines of your pay par click advertisement into three commonly searched search engine phrases then you are destined to succeed not only in terms of keeping your ad floating at a high ranking but also in terms of actual conversions and sales!

Saturday, December 11, 2010

SEO - Marketing Plr With SEO

If you are thinking of getting into marketing products on the Internet, PLR (public label rights) is one of the easiest ways to go. However it is downloadable informational products that are all rage and offer you the most profit for the least amount of investment. There are currently thousands of internet sites selling all kinds of PLR products including e-courses, e-books, individual articles or series of articles, graphics, website templates or scripts and programming source code so you have plenty of products to choose from.

The easiest most clear cut way to make money selling PLR content is to find stuff in the Public Domain and simply compile it and sell it as an online e-book. However remember that to make money your e-book must contain unique or niche content that people are willing to pay for. This means that your PLR material must be unlike any information found for free on the Internet. Nobody is willing to pay for information that they can get for free because it has fallen into the Public Domain. You also need some kind of security when you sell it so others don’t copy your PLR idea.

Selling PLR content as an e-book is simple. You create the e-book and format it in a way that is easy to download but difficult to copy and paste, such as a locked PDF file. You then write your PLR sales letter and post it on a site with it’s own unique URL. You can accept payment for the product directly through Paypal or ClickBank so you don’t even have to have your own merchant account. You then market your site URL using Google Adwords so that people know where to find your information. This is one of the easiest ways that you can simply make a living using search engine optimization techniques to sell something that is already free!

Friday, December 10, 2010

My Biggest Secrets For Work From Home Business Success

If you’re looking to start a work from home business, or are already self-employed, you may know that success doesn’t always come easy. Many work from home entrepreneurs find that it’s more difficult to discipline yourself with the many distractions that exist in your home surroundings. In this article, I’m going to provide you with a few of my secrets for successfully running a home based business. Hopefully by the time you’ve finished this article, you’ll have some great ideas on how you can stay motivated while running your business from the house.

The first thing that I learned many years ago when I started to work from home, was that television isn’t necessarily my best friend. For me, the TV is a huge distraction and when I was first starting out, I would waste hours each day watching television shows when I honestly should have been building my business.

So what did I do? I ran a little experiment...

For one year, I unsubscribed from cable TV. Oh, the horror! But guess what happened? My income in that one year period of time was up 112% over the previous year. I was making more than twice what I earned when I was a cable TV subscriber! So, as you probably can guess... I still don’t have cable.

Another thing that really boosted my income was having a space in the house that was dedicated to my business. Having a “real” home office really allowed me to improve my focus and get more done during the day. Highly recommended, and you can also deduct that space at tax time.

Hopefully these few ideas will prove to be beneficial to you and your home based business success. As a self-employed entrepreneur, you’re in complete control of your own destiny and it’s up to you to discipline yourself and make the most of the time you have to devote to your business.

Thursday, December 9, 2010

Tips For Starting An Import And Export Business, Part 2

There are several different types of import/export businesses. Some will help companies to transfer sell their products overseas. Some will buy products, and then search for buyers overseas. Some will find buyers who are lacking products, and track down a seller and work out a deal between the two. If you want to be a sort of import/export “freelancer”, you will establish all sorts of contacts, and perform whatever jobs need done out of the things I have mentioned. When you gain expertise in the technical aspects of moving shipments of items, you will be a sought-after asset for all international companies.

To start with, you should narrow your idea down to a simple venture to get started with, and test the waters. First you need to find out about any legal factors that may be involved with your importing. Particularly if you are importing a food product, you will have to deal with all sorts of licenses and other hoops to jump through. Talk to your local business bureau, and tell them your business idea. From there you will be able to get the ball rolling on whatever processes you will have to go through. This could include local business practices, or customs for the country you are shipping to. Investigate all aspects so that you don’t get hit with a nasty surprise when it’s too late in the game.

Running an import/export business takes a lot of courage, and a lot of effort. But if you have the personality and the ideas to make it work, then it could be a great possibility for a lifelong career. Just consider what all you could sell, and how you are going to do it. Make sure that you are fairly knowledgeable about trading in general before you try to do it internationally. And most of all, you should be willing to go out on a limb and take risks for the sake of starting up a better business.

Wednesday, December 8, 2010

Seo - Tips For Writing Persuasive Keyword Copy

The key to writing persuasive keyword copy is to find that happy medium between pleasing the search engines and pleasing your readers. There are some basic rules of thumb that you can stick to as you attempt to accomplish this goal. In fact writing search engine and people friendly copy is as easy as chatting to a good friend.

First of all don’t cram your copy with keywords. Only use about three different keywords or keyword phrases per page. Keyword phrases are more effective than single words as people tend to type phrases, not single words into search engine boxes.

Don't write less than 250 words in any one section of your website. It is possible for a search engine optimized article to be too short. Although when it comes to copy for search engine optimization it is important to be as concise and to the point as possible.

Try to write in grade six level conversational language. Don’t try to impress search engines or readers with your lofty knowledge of rare vocabulary. If you are writing these yourself, then try writing the way you talk and then incorporating the keywords into the copy after you have chatted to your readers on paper.

You know you are writing good SEO copy if no sentence looks like it was constructed to especially accommodate the keyword. You can tell these types of sentences because nobody can understand them. Even if the search engine spiders find them friendly, difficult to read content is only going to have your visitor moving on to another site (possibly your competitor’s) after they decide that your writing doesn’t make any sense at all. Writing in a natural but informed tone that is not too structured or crammed with keywords is the best approach to creating excellent SEO copy.

Tuesday, December 7, 2010

Seo - Affiliate Marketing Using Clickbank

In a nut shell -- affiliate marketing is all about placing links on web page of any sort and then having your readers click on them. When the links are clicked on you can make money per click or you can make a commission when somebody goes to the recommended site and then buys something. It is in essence, a quiet, unobtrusive way of being a salesperson.

You don’t necessarily need talent or even good grammar to write a blog. You do however need a real passion for what you are writing about and to have some kind of idea of what you would like to sell that might be attached to your blog and the keywords that go along with it.

Once you have decided what you want to sell finding affiliate links is pretty simple. Let’s say that you want to write about exotic bonsai trees on a blog. Your next step is to simply type in the words “bonsai – affiliate” into a big search engine like Google and you will be lead to scores of sites that have affiliate programs for selling bonsai.

Sometimes the affiliate link will also read "affiliate program", "associates" or "partners"...there will normally be some kind of help section on how to sign up. The good thing is that this signing up part of the affiliate program process is always free. Depending on what type of program or site is mastering the affiliate program you can make money per click or on different rates of conversion. You can also make money if you persuade someone else to join the same affiliate program.

A highly recommended source of affiliate revenue is Clickbank, which has an average commission rate of 50%. The good thing about Clickbank is that the checks to affiliates do arrive in the mail on time every two weeks. It is a very reliable site when it comes to payouts.

Monday, December 6, 2010

Direct Mail Success-some Tips To Getting Your Mail Pieces Open

Direct mail success, it’s easier than you think…

When you send out mail to clients or potential clients, you can make your mail piece stand out from the junk mail that they receive. Here are a few ways to get their attention and achieve direct mail success.

You can start by hand addressing the envelope. Or find a “hand writing” style font to print on to the envelope. The typical preprinted labels basically scream that it’s a mass mailing. Addressing the envelopes by hand will really portray that personal touch and is one of the first keys to direct mail success in my experience.

Next, you can use a bright post card or envelope, something that will catch their attention and make them see who it’s from.

Use a live stamp as opposed to a meter. Who uses meters? Junk mail and credit card companies. You can even use older stamps. Just go and see if any stamp show has any unused postage stamps. You can often buy them for face value. This is another essential tip for direct mail success.

You could also include “teaser copy” on the outside of the envelope. Get them to open it up and read it by making a statement or some kind of exciting offer. Then show them how you are going to deliver upon it inside.

You could send out a postcard as opposed to an envelope. With all the ad copy in front of them, they have no choice but to read it.

Keep your look consistent when you repeat the mailing or offers. Your target audience should start to recognize your catalogs, newsletters or post cards right away.

These tips are very easy to follow and can almost assure you direct mail success. Some thing that any communications outside of the internet is dead, but that’s not true. Make each of your mailings interesting and attractive and you will see how successful you can be with your campaigns.

Sunday, December 5, 2010

Myspace Blog Feature - General Information

With the exceptional popularity of MySpace.com to keep in touch with friend and make new ones, the additional growing popularity feature is blog. Conventional journal writing was replaced with the modern online blogs. Your free MySpace account offers you to use a free online blog. The next section will talk about some information on how to use the blog feature of MySpace.

All members of MySpace have the choice of to post and when to post their blogs. You will observe in somebody else’s profile that blogs are arranged from the latest to oldest. Clicking “view all blog entries” at the bottom part or the title will let you to view the posted blogs.

You could place an important reaction in somebody’s blog if you need to. You may also have the chance to add kudos after posting your reaction. Others will set their blogs that only friends can give reactions. You won’t be able to give comment and add kudos until this person will accept you as friend.

You can subscribe to a MySpace blog for you to receive an announcement of a new posted blog. Any blog subscriptions will be listed on your blog page, and unread entries will remain marked "New" until you read them. It is easy to identify the blogs that you have read from the ones you haven’t. To subscribe to someone's blog, click the link from their profile. There will be a question you need to reply if you really desire to subscribe to a blog.

Posting your new blog is easy. On your MySpace account, there are two ways to get a blog page.

• Click "Manage Blog" link on home page
• Click "Blog" link in the menu at the top of your profile or home page

To post a new blog entry, click the link labeled "Post New Blog" you will find under "My Controls. Type your entry at the given area and click "preview & post

Saturday, December 4, 2010

Extra Turn Over With e-Fuzion

In SEO Delhi you find the search boxes every where on the internet and on almost every type of web page. Of course, the most used and biggest search box is the one found on different search engines. The search engines like Google, Yahoo is the source for most search boxes used on the internet. SEO Delhi is a company where you will get few tips, by which you get the popular search boxes that populate the internet. You can get search boxes where on the internet and on almost every type of web page. Of course, the most used and biggest search box is the one found on Google.com. Most of the web sites that use search boxes are sites that have a lot of content. SEO Delhi Company with e-Fuzion provides a selection of custom search links and in which you can choose from on the main page. On the main page there are links to different links to different Google custom search boxes that give you the option of searching a major website or specific websites, this SEO Delhi Company provides great detail about Search engine optimization.

A true easy tip is on all search boxes you can narrow your search down by using the quotation marks. Say for instance you want to search for an article on caring for house plants, well then you would type into the search box, care for house plants. In this way you are you are getting specific results not a wide range of other results. SEO Delhi Company with e-Fuzion provides another easy tip to use more than one word in your search to narrow your results down. Through search engine optimization process you get the best activities of searching process it can height your web site with new wave. It increases the ranking of the web site by using different techniques.

Friday, December 3, 2010

8 Ways To Promote Your Business Or Website

The top 8 ways to promote your website free or at next to no cost:

1. Post links on other web sites. In addition to trading links, you can also trade banner ads.

2. Include your web site URL in your e-zine. When people read each issue you can remind them to visit your web site.

3. Share your web site on message boards, e-mail discussion lists and chat rooms. When people know about your web site, they will regularly and search and look for new products to buy.

4. Write articles and submit them to e-zines, web sites and magazines that accept article submissions. Include your web site address at the end of the article.

5. Give away an electronic freebie with your web site address in it. Allow your friends to also give the freebie away. This will help increase your web site's exposure.

6. Participate in message boards and forums. Post answers to other people's questions, ask questions and post appropriate information. Include a predefined signature file (with your web site URL) at the end of all your postings.

7. Post your ad on free advertising sites. You can post it on free classified ad sites, free for all link sites, newsgroups that allow ads, free yellow page directories, and more...

8. Include your web site address in your email signature. You may be sending a lot of emails already each day, so take a minute and add your web site address to your signature file so people know about your web site.

Also see “EDC Gold and How to Make Money Online”

If you are looking to join the EDC Gold or Easy Daily Cash program, read this valuable article first! To succeed in any business opportunity you need a mentor - someone that is willing to take the time out of his or her life, and John can help you.

Thursday, December 2, 2010

Small Businesses - Jack Be Nimble, Jack Be Quick

I have been in business now for over twenty years and in that time I have made friends with many small business owners. What I have found has been one of the major reasons why some small businesses fail is that the owners are not willing to change direction.

Most small businesses have an office, premises, vehicles and maybe a couple of staff. If they are struggling to make money with their existing product lines why do some of them refuse to move to a new product range that might work better?

The major advantage of being a small business owner is that it is possible to move very fast. If you have products that are not profitable then why not ditch them now? If the niche you are operating is no longer as profitable as it used to then surely it is time to find a new niche?

Small businesses can be nimble. They can bend or even change direction at a drop of the hat. This ability to react quickly to market forces is our biggest weapon against the large companies we compete against.

By being the first to exploit a new niche brings with it the potential for large rewards. The slow footed large companies will eventually follow you but it will take them time to catch up.

We have an advantage in that if we stay alert to what is happening in the marketplace we can change our business model quickly when the old ways of doing business changes.

By thinking outside the box and looking for partnerships with non competing businesses it is possible to supply a larger range of products / services to your existing clients.

"Jack be nimble, Jack be quick" is the one of the best ways to stay one step ahead of the game. It's no longer just about "survival of the fittest". It is now "survival of the quickest".

Wednesday, December 1, 2010

Seo - Brainstorming On What You Sell

Brainstorming is simply a way to help you come up with an idea for what to sell on a website. It is also a valuable skill when it comes to helping you decide what keywords should be the focus of your SEO copywriting including the all important first lines of your pages as well the in context and out of context titles.

To brainstorm simply develop the habit of asking and answering the following questions whenever you feel stuck:

- What exactly is my product or service?

- Who exactly is my customer?

- Why does my customer buy my product or service?

- What is it my customer considers to be valuable about my product or service?

- What would I expect if I wanted to buy this product or service?

- What is it that makes my product or service superior to that of my competitors?

- Why, as a prospective customer, would I personally NOT buy my own product or service?

- Why does my prospective customer buy my competitor's products or services?

- What value does she or she perceive in buying from my competitor instead?

- How can I change that perception and get my competitor's customers to buy from me?

- What one thing must my customer is convinced of to buy from me, rather than from someone else?

Once you've asked and answered these questions, your next stage of planning is to decide on a plan of action that helps address the situations created by these questions as the answers will no doubt influence everything from the money you invest, advertising costs, marketing, distribution and SEO copy on your web site. Remember having a firm concept of what you want to sell in the first place is crucial to your success as an entrepreneur in the first place. Just having some common sense counts for a lot.

Tuesday, November 30, 2010

Making "Friends" With The Competition Is Good SEO

Before you start creating your own business blog it doesn’t hurt to check out what the competition is doing. This is not only a form of market research that allows you to see what readers might be interested in, it is also a way of preventing yourself from making the same mistakes as your competitor.

However the main reason to check out your competitor’s site is to see if you are mining from the same informational sources. It is a good idea to make your content as different from your competition’s as possible and to take cues from what your competitor is doing that works to make your own blog more successful.

A competition’s blog can also be a valuable source of PR for you. Every time you enter a comment on your competitor’s blog you can add a link back to your blogging site. This ensures that you are placing yet another link to your blog in a place where it is sure to be appreciated by interested visitors.

Bloggers love comments because readers who are engaged in a discussion in the comments section will return to a page again and again. Some popular blogs have hundreds of comments on some entries, and for every commenter you can be sure there are dozens who are following along but who do not care for whatever reason to get involved in the discussion. Comment areas will usually allow you to enter your email address and blog address in addition to your name, so for every comment you make, you’re insuring that another link to your blog is placed in front of people who might be interested in what you have to say.

However before you leave any kind of spam or negative commentary remember that your competitor may do the same to you on your blog. Ultimately this just makes both blog businesses look bad.

Monday, November 29, 2010

Best Bank Account For Small Business

Everybody in business needs a bank account. But all banks are not the same and some offer services that might suit your needs whilst others are not designed for your type of business.

Banks love small businesses! This is why they have introductory offers like "free banking for the first two year." They know that if they catch an entrepreneur when s/he is starting in business for the first time, chances are that they have got a customer for life.

If you are in business how do you choose the right bank for you? Well it depends… I bet you knew I would say that?

If your account is always in credit then you should go for a bank that offers interest on the money in your account. If you are usually in debt then perhaps it is better to choose a bank that offers the lowest interest rates and does not charge heavy penalty fees.

Do you need to make a lot of cash withdrawals? Then choose a bank that has many cash points near your business and home.

Do you prefer to use online banking? Most banks have online banking but some can be very slow. Speak to your colleagues to find out which has the best online bank accounts.

Some banks even allow you to deposit your cash and cheques at any post office. This is great for people who have a large number of small transactions and do not have a branch nearby.

Do you need a business credit card? Many banks offer a free business credit card for the first year or sometimes even two. What about a business plan? Some banks even give you free business software to help you make business plans!

Switching your business bank account is quick and easy and there is no need to be tied up with one bank for eternity. As your business needs change why not change your bank account?

Sunday, November 28, 2010

Research Is The Starting Point For Any Internet Home Business

The key to building an internet home business is getting to understand the internet business world. This requires a lot of leg work, but it really is the only way to ensure success. Going into an internet home business without knowing about the internet business environment is not a smart move and will likely end in failure.

One reason that research is so important is that the internet marketplace is a whole different world than the traditional marketplace. Additionally, the technical aspects of the internet can really be complex. These two things alone can mean disaster for a business owner who is unfamiliar with them.

A business owner needs to start with getting familiar with the internet in general. It is a good thing to learn how to conduct searches, use email and download programs. They should also look into websites. They will need to know how to build a website and get it online. They should learn about automation tools and other business tools that will help their business operate online.

Once they have built up this general knowledge they should start looking into the industry they are going to be working in. They should approach other business owners in the industry and try to build a friendship. They can discuss the problems with internet sales or other things that may be helpful with these new associates.

The business owner also needs to do a lot of research into internet marketing. Marketing in internet business is essential. It is not easy and, in fact, is the reason many businesses fail online. It is wise to read as much on the subject as possible.

Building an internet home business is a process that starts with research. It is going to take time and plenty of dedication, but it will be well worth it when the business turns out a raving success.

Saturday, November 27, 2010

Paid Search Advertising Is Not Adequate SEO

A discussion of why investing in paid search advertising is not adequate to SEO a website and why you need to practice other search engine optimization strategies too.

Many businesses both big and small suffer unnecessarily simply because they are under the impression that is enough to simply pay for a listing in a search engine like Google. It is because they think that if they can buy certain keywords or keywords phrases there is no point to searching for them too. However many SEO experts say that paid search advertising is not enough. Just because you paid for it does not mean that this type of promotion will pay for all of your needs.

You also need to manually search engine optimize your site in other ways as well. Paid search advertising may not always cover your entire market. Yet another consideration is that paid search advertising sells the same keywords that you have bought to other webmasters so they are not exclusive to you. So if you are using the same types paid search engine advertising as your competitor, neither of you really have an edge.

If you find yourself in the position of buying search advertising it could also mean that your site was not designed to accommodate your SEO in the first place. When designing a site it is important to conjure up an architecture that comfortably adheres to SEO principles such as user friendliness, avoiding Flash animation, avoiding black hat techniques etc.

The fact is that if you have to spend money on paid search engine advertising, you probably don’t have a site that is search engine optimized in the first place. The entire point of SEO originally was to find techniques that were free that would help raise a site’s rankings in the search engines.

Friday, November 26, 2010

What You Should Know About Setting Up Your Own Home Business

Setting up your own home business is one of the most challenging tasks you will ever have to face. Forget about all those online get rich fast schemes that you have heard before, most of them are not really true. If all people can get rich fast online, then there won t be anybody left in the work place - we will all be in the Bahamas or in some exotic island getting gorgeous tans. Sorry to burst your bubble but the thing is, setting up your own home business takes a lot of time, hard work and cooperation from the entire family. However, the good news is, if you are really good at what you do, there is a chance for you to really make your home business work and turn it into a huge dollar earner. Yeah, no kidding, remember how eBay started?

Now, before you start jumping up and down with excitement about setting up your own home business, always remember that working at home is not really as easy as it seems. If you are really keen about setting up your own home business, you should first talk to your family set the rules. Let the whole family understand that just because you are home doesn't mean that you are available to them most of the time. To make your point clear to everyone, set up an office somewhere in the house where no one is allowed to disturb you unless the house is on fire. Also, get your own phone line and do not let anyone use it unless it is a business call. Once you get your working schedules straight with whole the family, then you can now start working in peace.

How long will it take before you can get your home business up and running? The answer to that question depends largely on you. Remember that the success or failure of your home business is in your hands. If you really want to make things work, then you should work hard enough to get things up and running.

Thursday, November 25, 2010

Starting A Home Business Requires Time And Effort

Each person has their own reasons for wanting to start a home business and there are, of course, plenty of businesses that are available. First you need to figure out if you want a work from home business or a work at home business. There is a difference in the work required for each, however no matter which one you choose, it should be something that you enjoy doing. When you choose something you like to do you will be more likely to succeed.

Service related jobs are the most common work from home businesses. These include jobs such as plumbing or another form of home improvement. Consultants can often work for someone else and telecommute. Occasionally you may also be able to find a salaried work at home position, although these jobs are more difficult to find. If you persist you may be able to find just what you are looking for.

Working from home has its benefits. Besides being able to work in the comfort of your pajamas, you will also be able to create your own hours and decide how often and when you want to work. Not to mention, the overhead costs are low. You can also take a tax deduction on some of your operating expenses. However, be sure to speak to your accountant before claiming these expenses because there are specific rules that you must follow.

If you are considering working from home, you may want to work part-time before leaving your full-time job. Then you will be able to learn more about the work at home opportunity and weigh the costs and benefits. You will be able to see if the opportunity is a good fit for you before you choose to give up your day job.

When working from home, you are most likely working as a contractor. Therefore you will be responsible for filing your own taxes on a regular basis. This is similar to what businesses do for their employees.

Wednesday, November 24, 2010

Maybe Office Furniture Does Make The Man

Some people say that the clothes make the man, but I think in the corporate world that the office furniture makes the man or woman for that matter. If you are in the mail room you are lucky if you get a desk and maybe a beat up chair. If you are in middle management then you usually get your own office and some marginally nice office furniture. If you are in upper management you usually have the corner office with all of the nicest office furniture that money can buy. So does your position get you the nice office furniture, or does your office furniture help you move into a better position? I am only bringing up this point because many people say that you should dress for success. If you dress nice then you have a better chance of moving up in corporate America. Let us think about this a little bit.

If you have a chance to choose what type of office furniture you will get for your office, then you should definitely jump at the chance. If you are in the middle management and your office looks as nice as most of the people in upper management, then the next thing you know you might become part of upper management. One of the things that are true about human nature is that people like to be around other people like themselves. If you dress like upper management, act like upper management, have office furniture like upper management, then there will be a better chance of you being promoted to upper management. I know that this sounds absurd, but if you think about it this theory actually makes some sense. The next time you are picking out office furniture for your office you should take some time to look at your bosses’ office furniture and try to purchase furniture similar to what they have in their office. If you pay attention to this fact, then you just might get that promotion you have being waiting for.

Tuesday, November 23, 2010

How To Talk To A Seo Professional

If you have decided that you cannot do search engine optimization all by yourself it might be time to hire a professional. However it is also important to remember that although this might be expensive (expect to invest about $10,000 in a professional SEO job) that you have to keep your expectations of what such a company can do realistic.

For instance no search engine optimization company produces overnight results or even results that make much of a difference to your business within a month. In fact if you do find a company that does this you should avoid them like the plague as that is evidence that they are practicing black hat SEO. Sooner or later the search engines catch up with black hat SEO techniques and penalize your website. So in a nutshell –you might have a week or even a month of terrific business illegally gotten with doorway pages and cloaking techniques but after that your site will be dumped from the search engine listings.

Keep in mind that what you are usually paying for when a site is about to be optimized is a clean up of your HTML code and the writing of new SEO copy for your site. Unfortunately the result after an SEO professional has changed your site’s copy so that it is more attractive to the search engine spiders is often difficult to accept – especially if you have spent hundreds or even thousands of dollars getting a website professional to write persuasive ad copy for you. The key is that if you are going to get a professional SEO job then you have to let go of your old ways of thinking about what good writing looks like, sounds like or read like. It might seem nuts that you have paid an arm and a leg for copy that you think is grammatically incorrect but unfortunately misspellings and bad grammar might be an essential part of your optimization process that can’t be helped.

Monday, November 22, 2010

Will Video Ever Replace Text?

A lot of marketing gurus have been touting online video as the way of the future.

They extol video as a replacement to boring and static text.

While I have to admit that I really like using online videos for promote my websites, I think that replacing all your text with video is silly. There are a lot of times when I’d much rather read an article or a manual than watch a video.

Also, when I’m reading a book or the newspaper, I can highlight anything I think is particularly important, and I can rip out just the pages that I think are relevant to me.

Also, you can skim an entire book and have a pretty good idea what it’s about. Skimming a video just doesn’t work as well.

Then there’s the fact that you can read anywhere. If you’re sitting flying in an airplane, you can read a book the entire time. You can’t watch a video the entire time. Watching video also requires technology like DVD players or laptops which requires batteries or a plug. When you’re reading all your need is light.

One application where I like video is when it’s accompanied by an article, not the replacement for it. For example, when I record videos and put them on my blog, I always try to include a text version for what I’m saying in my videos so that if a visitor doesn’t want to watch my videos or can’t, then they can still get the gist of what I’m saying by reading the accompanying text.

When you’re using videos as a marketing technique, one thing you need to be aware of is that not everyone has broadband. If your target market only includes broadband users, then fine, but if some of your customers are on dialup, then make sure you supplement with text.

So while video may very well be the way of the future, it’s never going to completely replace text, nor should it.

Sunday, November 21, 2010

The Scoop On How To Start Running Your Own Internet Business

In today’s world of e-commerce, the prospect of running your own internet business is very good. Many online businesses fail because the owner thinks all they have to do is provide goods or services that are in demand. While that plays a large role, it is not enough. It is still very important to get interest in your goods or services as well as make the final sell.

Once you have your website designed, it is important to test it before allowing the public access to it. Ask friends, family members, and employees to test it for you. If you need a larger test base most colleges will assist you with having a group of students test the site. Those who test it will be reporting on accessibility, the flow, spelling or structure errors, and basically anything that they might discourage a consumer from making a purchase from your website.

Advertising is a big part of any business, and e-commerce is no different. If you have a very low budget consider advertising on search engines such as Google and Yahoo. They will let you advertise for free in exchange for you promoting them on your website. With the amount of people who use search engines every day, your ad will be seen in volume. Another free way of advertising is to set up a blog in an area that your target market will view it.

Once you have your website and advertising in place, invest in a tracking system. This will tell you the links that consumers are coming to your site from. This informs you of what advertisements are working and those that aren’t. Tracking will also tell you where in the order process consumers are stopping. This will allow you to make changes to those pages. For example, if a high percentage of consumers are stopping on the shipping page, you may need to offer other shipping methods or change shipping costs.

Saturday, November 20, 2010

Signs Of A Real Internet Home Business

The world of internet home business is often clouded by people trying to scam opportunity seekers. This can make for a very disheartening and difficult process of finding a real home business opportunity.

Part of the problem is that there are so many choices in home business opportunities. The internet has made home business something almost anyone can, no matter their budget. This also has created the perfect breeding ground for those who love to offer big promises but fail to deliver.

In order to find a real internet home business opportunity a person has to understand how to spot a real opportunity from a scam. This may sometimes be tricky, but it can be done when a person has the right knowledge.

One of the key differences between a real home business opportunity and a scam is that with a real opportunity the company is willing to tell everything up front. They make it clear what the business is and how money is made. They never try to hide anything or keep details vague.

Another big sign of a real opportunity is that there will be plenty of people who are willing to back up the company. These people may be customers or even other business owners. People who have worked or who are working for a company are the best source of information. They will be able to give the real scoop about if the opportunity is real or a scam.

Also look for a genuine, proven system of making money through the business. If there is not a clear way that money will be made then it is not likely to be a real home business opportunity.

Finding a real home business opportunity is something that can be despite the many scams that seem to about there. There are plenty of real home business opportunities that can make a big profit and be successful. It is just all about weeding the real one from the scams.

Friday, November 19, 2010

Seo - How Fonts And Graphics Sabotage Seo

Creating a search engine optimized web site can be confusing. On one hand you have web site designers telling you to include more eye candy on your site in the form of attractive fonts, animations and graphics. On the other hand SEO experts will tell you that the minute a search engine spider or bot encounters a weird font, picture or flash animation that it cannot translate into text for whatever reason then it will read all of your text as blank space! This is a good way to get yourself ignored by the search engines.

The solution to this is to integrate your text with normal, average fonts wherever you can such as Times New Roman, Arial or Verdana. Never print a photograph on your site without first making sure that you have a photo caption in bold printed beneath it. Google image bots love this and it helps get your site more highly ranked in its search engine pages.

You might also have to reconcile yourself to the sad fact that although flash can be amusing it is very mid nineties and out of style. It looks tacky and having it on your site usually tells your customers that you don’t have much experience at either designing or selling on the Internet. You really don’t need Flash animation to sell yourself, especially if your product or service is good.

Another big mistake is to simply upload your site with mostly pictures of products or your subject matter. This leaves nothing for the search engines to index. This is a big mistake unless you are linked to a strong partner or have a very efficient linking campaign running. Whenever possible always remember to include as much text as you can to improve your rankings because anything read as blank space by search engine bots and spiders equal low ratings!

Thursday, November 18, 2010

Business Opportunity Leads - The Convenient Truth

I always find it sad when I bump into someone and find out that they just lost their job. That is always unsettling. I can't help but empathize with their situation. However, what I don't get are the folks that tell me there is nothing out there. Nothing out there for whom? Are they truly out there looking for business opportunity leads, or have they just given up? You see, when it comes to searching for jobs and gigs, the entire market has changed.

Have you evolved with the times? It's fairly easy to tell whether you have or not. In fact, one simple word says it all. INTERNET! The World-Wide-Web is where you should be browsing. In my opinion, this is the only way to scout out work now days. That whole business of searching through newspapers and looking high and low for "Help Wanted" signs is a part of the past. In this modern-day world of technology and convenience, you should be turning to your PC or Mac for business opportunity leads.

Some of the best places to surf for business opportunity leads are http://Monster.com and http://CareerBuilder.com. Please tell me that you are taking full advantage of these websites. If you are in need of a job or career, these are the sites to visit. All you have to do is punch in your field of work and location. This will set you well on your way to finding an ideal job. I don't care what type of work you're looking for.

You may be interested in a few business opportunity leads of your own. Have you ever pondered starting your own business? I t could be home based you know. This way you would make the grand profit and no longer be a bottom man. If this does interest you in the slightest, I suggest you hop online for some useful business opportunity leads. Get an idea of how others have started their own companies/businesses.

Wednesday, November 17, 2010

Seo - Why Submitting To The Big Indexes Is Good Seo

The big indexes such as Yahoo, Open Directory and About.com are the best places for people to find you. However applying to be listed in them can be a bit of a federal case. Still despite all the red tape, proper submission to these indexes is crucial because there is a pronounced trend towards using "human-edited" indexes in search results. In particular, many of the major search engines are starting to use Open Directory index listings in their search results, making it the second most important place to list your site, right behind Yahoo's directory.

Another thing to consider is that more and more search engines are using link-popularity as a ranking method (Google is the originator of this technique). Under this system the ranking of your site depends on how many other pages link to yours, and how essential the search engine thinks these links are. That means that a secondary benefit of getting a link on major indexes is that it can improve your ranking on some really big search engines. For example, getting your site listed in Yahoo! And in the Open Directory can seriously boost your page ranking on Google.

Before you go to submit to one of the major indexes, please take the time to find and read their submission guidelines, advice and limitations. It sounds so simple but actually it is harder to get listed on the big indexes then one would think. This is because neither Yahoo nor the Open Directory Project is very concerned with accepting just any old crap in their index. Also decisions about what is allowed to be listed in their pages are often made by humans who can tell even better than an algorithm if a web master is trying to pull the wool over their eyes with some crafty black hat SEO.

Tuesday, November 16, 2010

Nba And Physical Demands

Playing basketball for the NBA can be very physically demanding on a player. The professional ball players have to be in optimal physical condition while they’re playing, and even in off-season. This means that they have to keep up their healthy diet and exercise regime even when they are on vacation from playing. And the players usually do this, too, because they know that if they pig out and become sedentary during off-season, then it will be extremely difficult when they return to camp. They would have to work twice as hard in order to get their bodies back into good enough shape to play a good game. Obviously, most NBA players realize the importance of maintenance year around because they are more apt to get hurt if they are not in the best shape possible. This alone is a motivating factor for many of the players. Because of course they want to play to win and live up to their potential. They also want to have the optimal amount of energy needed to sustain such a physically demanding job. Also, staying in shape makes an NBA player more likely to help his team make it to the play-offs and even win the championship.

The Detroit Pistons are in really excellent condition. Last year, they had the best record in the NBA. They went to the eastern conference finals and played the Miami Heat. Even though the Pistons lost, they wouldn’t have made it as far as they did had they not been in the best shape possible. Since the Pistons lost the championship, of course Miami Heat won. This means that Miami Heat’s NBA players were in optimal shape as well.

So as you can see, staying in shape at all the time is of extreme importance for a professional basketball player. They can’t expect to help their team win if they’re overweight and out of shape, and they could become seriously injured if they play despite being out of shape.

Monday, November 15, 2010

Internet Opportunities Could Be Knocking On Your Door

There are various legitimate online business opportunities that you could be come a part of, but unless you see the potential in that business, you could let it pass you by in the hopes of finding something better. Unfortunately, there are so many internet scams that exist that many people are afraid to join an online program. However, not all programs are scams and there are many legitimate opportunities as well. There is always someone that is willing to take a chance on internet opportunities. If you are not that type of person, then you will never find the right opportunity.

Success is determined by having the right attitude and choosing to succeed. If you believe that your business will fail, then it most likely will. However, having a positive attitude can help you nurture and grow your business. You first must make the decision to take advantage of the program.

It is not always easy to identify an opportunity that has potential for growth and success. There are some businesses that offer people a chance to create their own business following their business model. Many people are unwilling to take advantage of these opportunities because they do not wish to follow the direction of someone else.

Many people are reluctant to join franchises because they will not have complete control over their own business, however franchises offer a successful business model. You can be driving a successful business without the need to create your own strategies.

When you come across an opportunity online, you should research it thoroughly to make sure it is not a scam. Read all the reviews and you may also want to check with the BBB to ensure that the company is legitimate. Once you find one that is genuine, put in the time and take advantage of the opportunity. You will see success.

Sunday, November 14, 2010

Gemini

Know any Twins. Then imagine they’re one person and you’ll have an idea of what makes up the personality of a person born under the sign of Gemini (May 22 – June 21). Geminis can be contradictory, people with dualities to their nature that can perplex their friends, families and lovers. They love versatility and change, but can be flighty and mutable to create interest in their lives. They don’t like routine. Decisionmaking can be difficult for them and they can often change their minds http://www.eziness.info

In the Zodiac Great Year, the Age of Gemini occurred from about 6450-4300 BCE. It was a time when writing and accounting systems were developed and humans were beginning to trade with one another.

Geminis are kind, affectionate and generous, so long as this doesn’t impact their own lives and comfort systems too much. They have a strong intellect and love mental challenges. They catch on to new ideas quickly. They have an analytical side and can see both sides to an issue.

If you’re a Gemini, you have some interesting company in your birth sign. Some of the famous Geminis include President John F. Kennedy and Marilyn Monroe, Henry Kissinger, Joe Namath and Paul McCartney. Many members of royal families were born under the sign of Gemini, too. Queen Victoria, King George V and Prince William, all of England, were or are Geminis.

Boredom is a big issue for Geminis and they can get into trouble looking for some excitement. But they’re very creative and active and should have outlets for all this energy like artistic projects or exercise or vigorous sports like racquetball. Because they’re always looking for new and interesting experiences, they can tend to overindulge in food or drink or night life and club-hopping. Geminis need to remember to pace themselves or they could risk burning themselves out too early in life.

Saturday, November 13, 2010

What You Need To Start A Home Based Business

Are you excited about what a home based business could do for you? When you run a business out of your home you will be able to take advantage of more benefits than you probably ever thought possible. The great thing about a home based business is that you already have the space to get started. But with that being said, there are other things that you will need to have as well.

One of the most important tools of a home based business is a reliable computer with internet access. It is safe to say that if you want your company to be a success that you have a computer to rely on day in and day out. This will help with everything from setting up a website to networking to advertising. When you have a good computer you will be ahead of the game from the start.

Being able to access top notch information is also important when it comes to the start up of a home based business. For instance, you should scour sites such as http://InternetIncomeWorks.com in order to learn as much as you can about income opportunities as well as this industry as a whole. The more information that you can collect on your type of business the better off you will be. After all, if you are new to starting a home based business you will want to get some help. This will guide you along the way, and allow you to make the most out of your business.

Finally, do not forget other details. You will need to set money aside for advertising costs, learn how to network with others, pay for phone bills, and much more. Again, these are all things that you can learn by reading about other people’s experiences online.

Overall, it may sound like you need a lot to start a home based business, but this is not exactly the truth. Sure, you will need some items and tools, but all in all you should be able to get away with low start up costs.

Friday, November 12, 2010

Affiliate Marketing Programs Require Constant Monitoring

If you own your own website or blog, affiliate marketing programs can greatly improve your income and enhance your credibility among your customers. When signing up for affiliate programs, it should involve consideration as to the types of information that you already have on your website or blog.

For example, you are more likely to have increased sales if you own a website about cats and place affiliate links on your website related to pet care. The affiliate products that you promote should always be related to the primary website or else you run the risk of confusing potential customers. Confused customers may not provide the business you are hoping for.

There are many affiliate marketing programs to choose from, so selecting an appropriate one for your website should not be too difficult. Before you join, you want to be fully aware of the pay structure and any changes that could be made to the pay structure. Be sure to thoroughly review and make sure you understand the affiliate program fully before you associate your name with it.

If you are an affiliate, you will need to do more than simply place their link on your webpage. Some companies may be promoting seasonal items and you will appear more credible if your links are updated. If a customer visits your site in December and notices that you are still promoting summer items, they are more likely to leave your site without considering the other information or products that you offer.

Sometimes a company goes out of business and their links can be replaced by an adult site or one that is unrelated to your content. If you do not keep on top of updating your links, you could be promoting an offensive or unrelated site. If your website appears more professional, visitors are more likely to be converted to paying customers.

Thursday, November 11, 2010

Reseller Web Hosting - A Cheaper Alternative ?

Title:
Reseller Web Hosting - A Cheaper Alternative ?

Word Count:
385

Summary:
There comes a time when the internet bug hits us all and we tend
to acquire a wealth of domain names and web sites to feed our
frenzy.


Keywords:
hosting


Article Body:

There comes a time when the internet bug hits us all and we tend
to acquire a wealth of domain names and web sites to feed our
frenzy.

We start out with the best intentions, set up a personal home
page with a few details about ourselves, then create more for our
family, then our business and before we know it we have several
domain names and web sites spread across several web hosting
companies.

A more convenient approach would be to set yourself up with a
reseller account with one hosting company.

Most people assume that to have a reseller account, you need to
be in the business of selling hosting. This is not true. Anyone
can set up a reseller account and enjoy the benefits of saving
money and also having the convenience of only dealing with one
company for all your hosting needs.

I'll take my hosting reseller http://www.HostingRevolution.com as
an example. They provide a very competitive reseller account
priced at $35. Their Reseller's Package allows you to host 100
Domains. You are allowed to give every Domain you host up to
20GB's of monthly transfer and up to 2.5GB of storage.

Previously I had over ten domain names and associated web sites
that were costing me around $5 - $10 a month to host. The average
months hosting costs were around $50 - $60. Therefore, by setting
up a reseller account and transferring my domains and web sites
over to my reseller account I made an instant saving of $15 a
month.

Now, another extension of this would be to start selling hosting
to your friends, after all, you have a reseller account. So if
you have ten friends, ask them if they would like web hosting on
your server, maybe offer it free to them and ask them to
recommend your services to their friends, these can then become
"paying" customers. Now YOU can get people to pay for hosting and
make back the monthly reseller fee. Just sell ten accounts for $3
a month and you have instant income of $30 to offset the $35
reseller fee you are paying. So you get hosting for $5 a month
for as many domains and sites as you like.

So, with the reseller account you have helped yourself, helped
your friends, and possibly started making money as well.

Wednesday, November 10, 2010

Training Tools For Your Learning Curve

One of the best things about life is that we don’t always know what it holds for us. There are always new things that are constantly being developed and put out there to replace this software or that software, and for people who work with the internet and computers for a living, it can be a bit overwhelming trying to catch up on all of the various aspects of technology.

For this reason, it is important to arm yourself with the training tools that it takes to overcome the obstacles that ever progressing technology places in front of you and turn these obstacles into tools to increase your chances of success. What kinds of training tools do you want to look for? Many companies offer global learning courses to their employees and other companies offer training tools online for people to brush up on their computer skills. These training tools and courses can be found either on the internet (the most common way) or in local centers around your community. If you have a local community pages or newsletter, look into any free computer learning courses they may have available, or any low cost seminars you can attend.

In order for you to be successful in the business and internet world, it is important to investigate and find the training tools that work best for you. If computer based training is what you need to keep you up on the latest in computer technology then look into purchasing CBTs from your employer or off of the internet. Many people learn better attending classes, and still others find that seminars have the most effective training tools they can use in the business world. Whatever your learning style is, there are training tools out there that have been designed for your learning curve; whatever it takes for you to keep up on things and make your skills marketable in an ever changing industry.

Tuesday, November 9, 2010

Seo - Increasing Web Presence By Developing Web Content

One way to spread the word about your website or blog is to offer amusing and entertaining content to other sites. Other sites love free content that has bells and whistles or a useful function of some kin. There are several ways to do this. All it takes is a little creativity and some programming knowledge to create a piece of code that allows others to paste an object that relates to your site.

This piece of code could be any kind of Internet knick-knack. It could be a horoscope, a short poll or a guessing game. It could be a calendar, a list keeper or some kind of puzzle or word generator. The possibilities are endless. Just be sure whatever it is that you invent that it is something that your readers will want. For instance if you are writing a blog about astrology you might want to provide them with a piece of code that displays their daily horoscope. If you are doing a dating blog you might want to post a piece of code that generates a yes/no response from the reader such as “Who should phone back first after sex – a man or a woman?”

People also like free clip art. If you have the ability to create clip art or provide a clip art library (that relates to your theme of course) to individuals then you will be sure to attract more traffic to your blog. This helps get your name out there so that it is associated with creativity and unique resources.

A really good example of this type of content in action is at façade.com, which offers a full-fledged tarot, rune, numerology and celebrity horoscope reading scheme as a free program that can be placed on other sites. The reason it is being cited as an example here is because it is so glitzy, full of bells and whistles and also very popular.

Monday, November 8, 2010

Paid Surveys Companies - Are There Legitimate Paid Survey Companies?

It seems to me that it must be difficult for legitimate paid surveys companies to get more members, given all of the bad press that the industry has been getting over the past few years. Personally, I blame all of the scam sites that perpetually send spam email to people who are just looking to make an honest living. And really, who wouldn't give it a try? The idea of working from home is appealing. Unfortunately, so many people have been scammed out of so much money that even the honest paid survey sites have a bad name.

Out of all of the paid surveys companies that are in operation today, there are only a few reputable companies that I would recommend dealing with. These sites have been helping people to make money for a long time, and has successfully managed to survive much of the bad press. If you're interested in getting paid to fill out online surveys, these are the places I would start at.

One of the other reasons I enjoy being a member of these sites, besides the fact that it will never try to scam you out of your hard earned money, is because they are very realistic in telling members how much they can expect to make as a paid survey professional. Unlike any other paid surveys companies I have ever seen, these sites have an interactive income calculator that you can use to find out exactly how big your paychecks will be depending on how many surveys you are willing to fill out each day or week. Another thing I like about these websites is that they not only provide those who join with unparalleled lists of paid surveys, but also massive lists of focus groups that you can participate in to make even more money. If you're looking to make money from home but are worried about getting ripped off, I highly recommend that you do your research.