After having a chance to take a look at the principles and tips of the book, I felt compelled to write this Adsense Arbitrage Voodoo review of my findings. Can the system really change the way you look at Adsense arbitrage and affiliate marketing, and as a result make you more money? This is the key question I had in mind while going over the system, and I’ll relay the answer to you in this brief review. Hopefully, after reading this you’ll have a better understanding of what the book is all about and whether or not it is something you can benefit from.
Internet advertising is one of the newer ways marketers get the word out about their products, services and websites. Highly effective, it is also highly lucrative if you know what you’re doing. As you probably already know, the term “Adsense arbitrage” refers to sending cheap Google Adwords traffic to a page that has Adsense ads in it. As people click on your advertisements, you make money. George Katsoudas has mastered this system, and is letting you in on his secrets in his book Adsense Arbitrage Voodoo.
Katsoudas will teach you how to make boatloads of money by paying attention to proper keyword research, achieving a high Adwords quality score, increasing your click through rate and your pay per click rate and achieving a high Adsense Quality Score. The ways to do all of these things well are clearly and simply outlined in Adsense Arbitrage Voodoo.
The book is affordable and can pay for itself in a matter of days. In fact, Katsoudas is so sure that Adsense Arbitrage Voodoo will make you money, if his system doesn’t earn you $400 or more in profit in just seven days, the manual is free. You get your money back, and you get to keep the book. Obviously, I’m a huge fan of the revolutionary system and highly recommend it to anyone who is looking to increase their earning potential. Try it out, you’ve got nothing to lose!
Wednesday, August 31, 2011
Tuesday, August 30, 2011
Halloween Tips: How To Pull Off Tricks And Treats Safely
Boo! Ha-ha. Got you. Honestly though, Halloween can be a spooky time for everyone. Kids are scared of the un-known ghosts and goblins that possibly reside behind trees or in gutters while parents are scared of un-known people who are out and up to no good.
To ensure your employees and clients’ families are safe and have a stress free Halloween, make a check list or consider giving them promotional products before Halloween. Not only will the products increase safety, they will also promote your business!
Here are a few promotional products ensure safe trick-or-treating in your community:
1) Flashlights
Sidewalks are sometimes uneven and many neighborhoods are not lit well. Help your clients and employees’ kids avoid injuries by giving them flashlights. Flashlights are an easy and economical way to keep kids safe and aware of their surroundings.
2) Tote Bags
Occasionally plastic bags and even worn pillow cases can get holes in them, leaving candy to spill on the pavement. Help clients and employees’ kids avoid this problem by giving them a tote bag. This product may not aid in safety, but it will make carrying candy easier for kids. A tote bag can be used for gathering candy…a lot of candy.
3) Glow Bracelets
Ensure that kids are easily seen with these nifty glow bracelets. While most people are aware children are out and about collecting candy on Halloween, some people may forget. Glow bracelets can help people driving cars see children quicker and make them slow down. Plus, kids love them!
These promotional products can take some of the stress off parents before their kids go out on Halloween. Not only will they promote your business, but they will show your community that your company cares about its well-being. Make sure all your clients and employees’ have a spooky, not dangerous, Halloween.
To ensure your employees and clients’ families are safe and have a stress free Halloween, make a check list or consider giving them promotional products before Halloween. Not only will the products increase safety, they will also promote your business!
Here are a few promotional products ensure safe trick-or-treating in your community:
1) Flashlights
Sidewalks are sometimes uneven and many neighborhoods are not lit well. Help your clients and employees’ kids avoid injuries by giving them flashlights. Flashlights are an easy and economical way to keep kids safe and aware of their surroundings.
2) Tote Bags
Occasionally plastic bags and even worn pillow cases can get holes in them, leaving candy to spill on the pavement. Help clients and employees’ kids avoid this problem by giving them a tote bag. This product may not aid in safety, but it will make carrying candy easier for kids. A tote bag can be used for gathering candy…a lot of candy.
3) Glow Bracelets
Ensure that kids are easily seen with these nifty glow bracelets. While most people are aware children are out and about collecting candy on Halloween, some people may forget. Glow bracelets can help people driving cars see children quicker and make them slow down. Plus, kids love them!
These promotional products can take some of the stress off parents before their kids go out on Halloween. Not only will they promote your business, but they will show your community that your company cares about its well-being. Make sure all your clients and employees’ have a spooky, not dangerous, Halloween.
Monday, August 29, 2011
A Good Cheap Product That Can Be Sold At Twice Or Trice The Cost
Were you looking for a good product which you can buy cheap and sell double the price? Well then, you are in luck because this article will tell you how you can use these customizable rubber silicone wristbands for profit.
I have stumbled upon this great product called rubber silicone wristbands. These wristbands are highly customizable and can be bought wholesale or retail. They can be bought in large quantities or small quantities, depending on your market.
The more you purchase, definintly the lower the price, and the lower the price you get it, the more profits you make per bracelet, and at the same time the more bracelets you sell as well. Look at how you can easily raise a buck with these wristbands.
Most people buy the rubber silicone wrist in bulk because they are much cheaper when bought in bulk. This is because shipping charges are less if you buy more rubber silicone bracelets. And if you produce more silicone bracelets the cost would also be less because the mold fee would be distributed to the cost of each wristband.
Most people buy these silicone bracelets in bulk which costs less than a dollar each and sells them for a dollar or a dollar and fifty. These are a good investment because you will only need a small capital to have the silicone wristbands produced.
Another thing is that these silicone wristbands are highly customizable that is why it doesn’t go out of fashion. Every time a new fashion emerges, you can customize a new design which would fit the emerging fad.
So you see? You can sell these rubber silicone wristbands all the time and it never goes out of season. Other uses of these silicone wristbands include fundraisers, promotions, corporate give a ways, etc. so what are you waiting for? Customize your own silicone wristbands now and sell them for profit.
I have stumbled upon this great product called rubber silicone wristbands. These wristbands are highly customizable and can be bought wholesale or retail. They can be bought in large quantities or small quantities, depending on your market.
The more you purchase, definintly the lower the price, and the lower the price you get it, the more profits you make per bracelet, and at the same time the more bracelets you sell as well. Look at how you can easily raise a buck with these wristbands.
Most people buy the rubber silicone wrist in bulk because they are much cheaper when bought in bulk. This is because shipping charges are less if you buy more rubber silicone bracelets. And if you produce more silicone bracelets the cost would also be less because the mold fee would be distributed to the cost of each wristband.
Most people buy these silicone bracelets in bulk which costs less than a dollar each and sells them for a dollar or a dollar and fifty. These are a good investment because you will only need a small capital to have the silicone wristbands produced.
Another thing is that these silicone wristbands are highly customizable that is why it doesn’t go out of fashion. Every time a new fashion emerges, you can customize a new design which would fit the emerging fad.
So you see? You can sell these rubber silicone wristbands all the time and it never goes out of season. Other uses of these silicone wristbands include fundraisers, promotions, corporate give a ways, etc. so what are you waiting for? Customize your own silicone wristbands now and sell them for profit.
Sunday, August 28, 2011
Seo Can Be Rocket Science
Over the past week, there has been a lot of discussion about the “SEO is/isn’t rocket science” debate. Although this issue has been around for years, the spark that brought it back to life can be traced back to the Search Engine Strategies Conference and Expo in Chicago. During the Search Engines Strategies Conference in Chicago, which took place from December 4th through the 6th, Jason Calcanis (the cofounder of Weblogs Inc) completely wrote search engine optimization off as a complete waste of money and resources. His philosophy is that if you build a clean page and great content, the traffic and rankings will follow naturally.
This statement caused quite a stir among not only the audience (which was primarily made up of a bunch of SEOs) but also the search engine optimization community as a whole. Angry blog posts were flying up left and right, and there was not a lack of great discussion on both sides of the issue.
At the beginning of January, Shoemoney made the statement on his radio show and blog that ninety-five percent of search engine optimization is “super simple” and the other five percent is what really matters in the world of SEO.
After all this various discussion, Todd Friesen (aka Oilman) decided to write an excellent blog post to address all of these various issues. Although he does not update his blog very often, the posts he does write are always well thought out. This particular post helped to give the SEO community some perspective on this issue. Even though ninety-five percent of search engine optimization may be extremely easy for someone who does it on a daily basis, it is still a complete mystery to ninety-nine percent of the population. The purpose of his post can be summed up by the idea that instead of spending time arguing within the SEO community, we need to realize that there is an entire world full of people who probably don’t even know what the term SEO means.
This statement caused quite a stir among not only the audience (which was primarily made up of a bunch of SEOs) but also the search engine optimization community as a whole. Angry blog posts were flying up left and right, and there was not a lack of great discussion on both sides of the issue.
At the beginning of January, Shoemoney made the statement on his radio show and blog that ninety-five percent of search engine optimization is “super simple” and the other five percent is what really matters in the world of SEO.
After all this various discussion, Todd Friesen (aka Oilman) decided to write an excellent blog post to address all of these various issues. Although he does not update his blog very often, the posts he does write are always well thought out. This particular post helped to give the SEO community some perspective on this issue. Even though ninety-five percent of search engine optimization may be extremely easy for someone who does it on a daily basis, it is still a complete mystery to ninety-nine percent of the population. The purpose of his post can be summed up by the idea that instead of spending time arguing within the SEO community, we need to realize that there is an entire world full of people who probably don’t even know what the term SEO means.
Saturday, August 27, 2011
SEO - How To Get A Top Ranking In Google
It’s a dream come true for a webmasters site to appear at the top of Google’s search results, especially if the website is actually selling a product or service. In a competitive industry this would mean that the orders would start rolling in with such a force that the business would grow incredibly quickly. Is it all just a dream? NO!
I’ve done it for hundreds of businesses and you can do it for yourself too.
The first and foremost task when trying to get your site to the top of Google is to start link building, not just any old link building but having your keywords included in your “anchor”. Anchor links are when the links are actually clickable, if for example you were selling green buttons the link would not be a www link. It would actually say “green buttons”.
The next step is choosing the correct keyword phrases for your site. Now most people want to be on the first page of Google for a one word phrase like “Buttons”. However, if you only sold buttons made of silver, it would be bringing you the wrong type of customer. It would be best to choose keyword phrases like “Silver Buttons” or “Buttons made of Silver”. This would bring you the right type of customer and it your Search Engine Optimisation (SEO) efforts would show results a lot quicker.
Integrate the keyword phrases throughout your site with your best ones on your homepage. Without the keywords on your site, your site will not perform at all.
The next step is to actually go out and get some back links to your site, be smart about whom you get links from, as websites that are relevant to your industry will have far more weight when it comes to giving you good results. Getting a few powerful links with a page rank of 6 or 7 will give you almost immediate results and I have personally seen websites make it onto the first page within a couple of days.
I’ve done it for hundreds of businesses and you can do it for yourself too.
The first and foremost task when trying to get your site to the top of Google is to start link building, not just any old link building but having your keywords included in your “anchor”. Anchor links are when the links are actually clickable, if for example you were selling green buttons the link would not be a www link. It would actually say “green buttons”.
The next step is choosing the correct keyword phrases for your site. Now most people want to be on the first page of Google for a one word phrase like “Buttons”. However, if you only sold buttons made of silver, it would be bringing you the wrong type of customer. It would be best to choose keyword phrases like “Silver Buttons” or “Buttons made of Silver”. This would bring you the right type of customer and it your Search Engine Optimisation (SEO) efforts would show results a lot quicker.
Integrate the keyword phrases throughout your site with your best ones on your homepage. Without the keywords on your site, your site will not perform at all.
The next step is to actually go out and get some back links to your site, be smart about whom you get links from, as websites that are relevant to your industry will have far more weight when it comes to giving you good results. Getting a few powerful links with a page rank of 6 or 7 will give you almost immediate results and I have personally seen websites make it onto the first page within a couple of days.
Friday, August 26, 2011
SEO - The Definition Keeps Expanding
Search engine optimization (SEO) has grown to embrace a number of different practices including everything from enhancing the functionality of a shopping cart to optimizing copy with keywords to adding metatags to your out of context copy. The term used to simply refer to adding metatags but search engine optimization now embraces any technique that makes your web site and web copy more friendly – period.
Technically the entire business of SEO is divided into two main types – natural or organic SEO and alogorithmic SEO. The organic type results from have a natural niche to your topic that makes it easy for consumers to find you in the search engine pages. It also refers to pages that are seeded with keywords by your customers such as pinged blogs and forums. The algorithmic type of SEO refers to copy that has been optimized in some manner using keywords and metatags in order to increase search engine relevance.
So what’s the difference between organic SEO and algorithmic SEO nowadays? Organic SEO tends to be easier for people to read and algorithmic is friendlier to the search engine spiders. However the idea of organic SEO is more of a buzzword. The most successful SEO appeals first to machine algorithms to increase search engine relevance and secondly to the comprehension of human visitors.
Search engine optimization is something you can do yourself with the aid of a few online gadgets or you can use a service. Often these search engine optimizers practice black hat SEO, which uses slightly unethical ways to increase your page’s rankings in the search engines. It is a good idea to ask your SEO experts if they use white hat or black hat SEO as you are the one who is penalized for less than ethical practices. Sometimes all you need to accomplish your SEO needs is one talented writer who can write SEO copy for you.
Technically the entire business of SEO is divided into two main types – natural or organic SEO and alogorithmic SEO. The organic type results from have a natural niche to your topic that makes it easy for consumers to find you in the search engine pages. It also refers to pages that are seeded with keywords by your customers such as pinged blogs and forums. The algorithmic type of SEO refers to copy that has been optimized in some manner using keywords and metatags in order to increase search engine relevance.
So what’s the difference between organic SEO and algorithmic SEO nowadays? Organic SEO tends to be easier for people to read and algorithmic is friendlier to the search engine spiders. However the idea of organic SEO is more of a buzzword. The most successful SEO appeals first to machine algorithms to increase search engine relevance and secondly to the comprehension of human visitors.
Search engine optimization is something you can do yourself with the aid of a few online gadgets or you can use a service. Often these search engine optimizers practice black hat SEO, which uses slightly unethical ways to increase your page’s rankings in the search engines. It is a good idea to ask your SEO experts if they use white hat or black hat SEO as you are the one who is penalized for less than ethical practices. Sometimes all you need to accomplish your SEO needs is one talented writer who can write SEO copy for you.
Thursday, August 25, 2011
Little Is Large: Making The Most Of Customer Touchpoints
Good restaurants put a great deal of time, money, and energy into crafting their menu. While they may be successful in satisfying their customer's taste buds, it's the totality of the dining experience that brings back repeat patrons. This means that little things count, actually they count a lot.
Customers have many dining options these days and frankly good food often isn't enough to bring them back. According to Restaurants and Institutions New American Diner Survey nearly 43% of diners take into account all the aspects of the restaurant to determine if they'll return. Of course, that's just one sample of what's going on out there but haven't we all experienced a restaurant with good food and attractive prices but then they completely drop the ball when it comes to all the many touch points: an unfriendly server, a dirty table, a stoic hostess, dirty windows, empty condiments, a funky restroom with little soap and no paper towels. Every negative touch point will cancel out any positive effort accomplished by good food and prices.
But don't fret too soon if you think you may be in this situation. Weak spots in the touch point grid are easy to see and fix. Do all you can to hire people who believe strongly in hospitality, consider them investments, as they make a big impression in the customers mind. And that's the mind that will later be deciding if they should return. When problems arise let the customer know that you see their point of view and not only are you on their side but you're working to correct anything that's negative for them. The nice aspect about problems are that they are opportunities. Everyone knows that nothing is perfect and that things go wrong in every business sometimes, but let them see you shine as you take care of the negative no matter how little, because little is large in the customer's eyes.
Remember, everyone likes a problem solver.
Customers have many dining options these days and frankly good food often isn't enough to bring them back. According to Restaurants and Institutions New American Diner Survey nearly 43% of diners take into account all the aspects of the restaurant to determine if they'll return. Of course, that's just one sample of what's going on out there but haven't we all experienced a restaurant with good food and attractive prices but then they completely drop the ball when it comes to all the many touch points: an unfriendly server, a dirty table, a stoic hostess, dirty windows, empty condiments, a funky restroom with little soap and no paper towels. Every negative touch point will cancel out any positive effort accomplished by good food and prices.
But don't fret too soon if you think you may be in this situation. Weak spots in the touch point grid are easy to see and fix. Do all you can to hire people who believe strongly in hospitality, consider them investments, as they make a big impression in the customers mind. And that's the mind that will later be deciding if they should return. When problems arise let the customer know that you see their point of view and not only are you on their side but you're working to correct anything that's negative for them. The nice aspect about problems are that they are opportunities. Everyone knows that nothing is perfect and that things go wrong in every business sometimes, but let them see you shine as you take care of the negative no matter how little, because little is large in the customer's eyes.
Remember, everyone likes a problem solver.
Wednesday, August 24, 2011
Internet Service Provide Can Help!
If you are ready to go global with your home based business, internet service provider speeds and limitations will need to be considered. In a world where dial up service used to the norm, new technologies have mushroomed. For your business, internet service provider overhauls to their own technology have resulted in amazing advantages that may be had for little if any money. As a matter of fact, many an ISP now bundles a large number of attractive services specifically tailored to the needs of a web-based business - internet service provider advertisements are very specific on these offerings – and these cost very little more than residential services.
Sure, you might wonder what this has to do with success on the ‘Net. For a home based client a business internet service provider used to be the dial up access. A modem was connected to a telephone line and the computer, and this meant that unless you had another independent telephone line, your connection would be busy. Telephone orders could not get through. The speed of the connection was slow, and downloads were dreaded because the time was measured in minutes, not seconds. Delays are experienced simply because connections are notorious to drop suddenly.
Fast forward to today’s business internet service provider; these days business is done at the speed of digital data transmissions, and downloads take place in fractions of seconds. Connections are always open, and customers and business owners can interact in real time. This means that your ISP can actively help you not only in gaining new business but also in doing business much more productively! Your business will gain a reputation for being approachable; you will receive the internet rep of being eager to serve your customers and quick to respond to questions and concerns. In short, whom you choose as your internet service provider will have a big influence on the success of your home based business.
Sure, you might wonder what this has to do with success on the ‘Net. For a home based client a business internet service provider used to be the dial up access. A modem was connected to a telephone line and the computer, and this meant that unless you had another independent telephone line, your connection would be busy. Telephone orders could not get through. The speed of the connection was slow, and downloads were dreaded because the time was measured in minutes, not seconds. Delays are experienced simply because connections are notorious to drop suddenly.
Fast forward to today’s business internet service provider; these days business is done at the speed of digital data transmissions, and downloads take place in fractions of seconds. Connections are always open, and customers and business owners can interact in real time. This means that your ISP can actively help you not only in gaining new business but also in doing business much more productively! Your business will gain a reputation for being approachable; you will receive the internet rep of being eager to serve your customers and quick to respond to questions and concerns. In short, whom you choose as your internet service provider will have a big influence on the success of your home based business.
Tuesday, August 23, 2011
Internet Merchant Certifications For Small And Home Based Businesses
How do you distinguish your website from all the other ones out there? And how do you get your customers to believe that you operate a serious business where they can feel comfortable shopping? Well the standard is increasingly turning to various forms of merchant certifications and seals of approvals for websites. But which one is right for you?
There are plenty of organizations out there that offer all kinds of certifications. Most of them are however very expensive or they only certify security of transactions or verify actual incorporation. In other words for most home based or new businesses there are not a lot of certification options out there. There are some exceptions of services though that focuses on giving a Seal of Approval to websites based on a good service history and other qualifications geared to the small and home based internet business rather than the large corporation.
An example of this type of certification is IBCIM.ORG, The International Bureau of Certified Internet Merchants. They operate the Merchant Certified Seal of Approval program where internet businesses from any country or industry can obtain a Seal of Approval to display on their website. The Seal is linked to an Instant Verification Page where the website’s customers can instantly go and verify membership and the certification status of the business. A seal such as this one is a powerful tool to enable businesses to compete online.
The bottom line for small businesses is to find way to stand out from the crowd and initiate that first sale which is precious when you are starting out. And the only way to do that is to make sure that your visitor is comfortable shopping on our site. In other words they have to trust you.
To learn more about an internet merchant certification visit www.ibcim.org.
There are plenty of organizations out there that offer all kinds of certifications. Most of them are however very expensive or they only certify security of transactions or verify actual incorporation. In other words for most home based or new businesses there are not a lot of certification options out there. There are some exceptions of services though that focuses on giving a Seal of Approval to websites based on a good service history and other qualifications geared to the small and home based internet business rather than the large corporation.
An example of this type of certification is IBCIM.ORG, The International Bureau of Certified Internet Merchants. They operate the Merchant Certified Seal of Approval program where internet businesses from any country or industry can obtain a Seal of Approval to display on their website. The Seal is linked to an Instant Verification Page where the website’s customers can instantly go and verify membership and the certification status of the business. A seal such as this one is a powerful tool to enable businesses to compete online.
The bottom line for small businesses is to find way to stand out from the crowd and initiate that first sale which is precious when you are starting out. And the only way to do that is to make sure that your visitor is comfortable shopping on our site. In other words they have to trust you.
To learn more about an internet merchant certification visit www.ibcim.org.
Monday, August 22, 2011
Home Business Idea: General Transcription
There are few home based businesses that you can get started with that will require less training and equipment than General Transcription. If you can type well with minimal errors, you can be on your way to earning an income from home.
You’ve probably heard of transcribing before. Medical transcription gets a lot of attention in the work at home community. It’s a career that requires an expensive education and substantial experience in order to develop a full time income. By contrast, General transcription has no training requirements. This makes it very attractive to moms who want to make some extra money from home while caring for their children.
One of the most convenient aspects of a transcriber’s business is that you can build a work schedule that suits your personal preferences and your families needs. Transcribing can be done anytime and as long as you’re not on a hot deadline, it can easily wait for you if you’re interrupted.
There is a large demand for transcribers in our high speed internet world. Internet marketers, podcasters and many others are producing internet audio at amazing rates and they want every hour of it transcribed. Transcribed audio is useful for developing information products, creating fresh original website content and many other uses.
Providing transcribing services is often a specialized service that a Virtual Assistant provides. Even though general transcription is a specialization, a transcriber can target an even tighter niche. Perhaps you will want to specialize in transcribing teleseminar audio. There is certainly a high demand for it.
Finding work at a transcriber means making connections with those who are hungry for your services. Making the business profitable requires that you educate yourself in the going rates and ways of billing for your time. Take the time to learn all that you can now and you will be better prepared when you open doors to clients
You’ve probably heard of transcribing before. Medical transcription gets a lot of attention in the work at home community. It’s a career that requires an expensive education and substantial experience in order to develop a full time income. By contrast, General transcription has no training requirements. This makes it very attractive to moms who want to make some extra money from home while caring for their children.
One of the most convenient aspects of a transcriber’s business is that you can build a work schedule that suits your personal preferences and your families needs. Transcribing can be done anytime and as long as you’re not on a hot deadline, it can easily wait for you if you’re interrupted.
There is a large demand for transcribers in our high speed internet world. Internet marketers, podcasters and many others are producing internet audio at amazing rates and they want every hour of it transcribed. Transcribed audio is useful for developing information products, creating fresh original website content and many other uses.
Providing transcribing services is often a specialized service that a Virtual Assistant provides. Even though general transcription is a specialization, a transcriber can target an even tighter niche. Perhaps you will want to specialize in transcribing teleseminar audio. There is certainly a high demand for it.
Finding work at a transcriber means making connections with those who are hungry for your services. Making the business profitable requires that you educate yourself in the going rates and ways of billing for your time. Take the time to learn all that you can now and you will be better prepared when you open doors to clients
Sunday, August 21, 2011
Getting That Frame Of Mind To Make Extra Money
When you are totally cash strapped yourself, it is pretty darn difficult to maintain sound judgment when someone tells you that they know how to make extra money. You might know that whatever making extra money ideas that they have could be pretty much a hair-balled get rich quick scheme. But then, part of you wants so much to believe in it. After all, people do get lucky right?
You might be down on your luck, working for minimum wage in a gas station, but this cannot be all that life has in store for you, right? Maybe whatever particular sales person you're coming across, be it in the classifieds or online, it has just what you need to help you in your quest for those making extra money. Being flat broke can be a harrowing experience and so most people will take any out that they think they can.
Most people tend to look for a quick solution to making extra money, and this makes them more susceptible to being exploited more than they are in the current place in life. It is so easy to think that you'll find your way to making extra money through some crackpot Internet investment scheme. If you try hard enough, you might convince yourself that this one is the one! Whether it is selling domain names, stuffing envelopes, or some kind of pyramid scheme, you might just fall for it even if you already know that these kind of things never help you in making extra money. After all, when it is getting near the end of the month in rent is due, it might just feel like this is your last chance.
The greatest barrier to you making extra money which many people face is not that they have not encountered that million to one special chance, but that they have lost most of their self-confidence. When everything is going your way, it is easy to hustle for an even better job. You have this belief that you can succeed in anything, and that making extra money will be nothing difficult for you to do.
You might be down on your luck, working for minimum wage in a gas station, but this cannot be all that life has in store for you, right? Maybe whatever particular sales person you're coming across, be it in the classifieds or online, it has just what you need to help you in your quest for those making extra money. Being flat broke can be a harrowing experience and so most people will take any out that they think they can.
Most people tend to look for a quick solution to making extra money, and this makes them more susceptible to being exploited more than they are in the current place in life. It is so easy to think that you'll find your way to making extra money through some crackpot Internet investment scheme. If you try hard enough, you might convince yourself that this one is the one! Whether it is selling domain names, stuffing envelopes, or some kind of pyramid scheme, you might just fall for it even if you already know that these kind of things never help you in making extra money. After all, when it is getting near the end of the month in rent is due, it might just feel like this is your last chance.
The greatest barrier to you making extra money which many people face is not that they have not encountered that million to one special chance, but that they have lost most of their self-confidence. When everything is going your way, it is easy to hustle for an even better job. You have this belief that you can succeed in anything, and that making extra money will be nothing difficult for you to do.
Saturday, August 20, 2011
Are They Wearing White Hats?
Time was when you could tell the good guys from the bad just by taking note of the color of the hat that they wore in the movies. A white one always meant that they were good and could be trusted to do the right and honorable thing.
Those who were in black hats were the bad guys and were to be avoided like the plague. They could not be trusted. They were always the villians who did all of the bad things.
You can't really tell the good guys from the bad online today by just viewing a website or reading an email. If you do business with the bad guys, you are unlikely to know that there is a problem until it is too late.
Fortunately, I have had very few negative experiences online which kind of reinforces my personal philosophy that most people online or off are going to do the right thing and can be trusted.
Still, we all need to keep our guard up when surfing around the internet.
How can you identify the good guys and bad guys these days? Well here are a few suggestions that may help you avoid some problems.
1) Have you done business with them before?
2) Do they have a virtual domain name or a freebie site?
3) How long have they been online?
A quick check at:
networksolutions.com/whois Can provide you with lots of information the holder of the domain name including how long it has been registered and contact info.
4) Do they provide good, complete contact information? A phone number & email address is a minimum here. A physical mailing address is even better.
This is certainly not a complete list of things to check out about a business site online, but it will give you a good starting place.
Hopefully, it will save you some time, money and other problems when trying to determine which ones are wearing the white hats?
(This article may be reprinted in your publication or posted to your site by including the resource box below)
Those who were in black hats were the bad guys and were to be avoided like the plague. They could not be trusted. They were always the villians who did all of the bad things.
You can't really tell the good guys from the bad online today by just viewing a website or reading an email. If you do business with the bad guys, you are unlikely to know that there is a problem until it is too late.
Fortunately, I have had very few negative experiences online which kind of reinforces my personal philosophy that most people online or off are going to do the right thing and can be trusted.
Still, we all need to keep our guard up when surfing around the internet.
How can you identify the good guys and bad guys these days? Well here are a few suggestions that may help you avoid some problems.
1) Have you done business with them before?
2) Do they have a virtual domain name or a freebie site?
3) How long have they been online?
A quick check at:
networksolutions.com/whois Can provide you with lots of information the holder of the domain name including how long it has been registered and contact info.
4) Do they provide good, complete contact information? A phone number & email address is a minimum here. A physical mailing address is even better.
This is certainly not a complete list of things to check out about a business site online, but it will give you a good starting place.
Hopefully, it will save you some time, money and other problems when trying to determine which ones are wearing the white hats?
(This article may be reprinted in your publication or posted to your site by including the resource box below)
Friday, August 19, 2011
Camping Essentials A General Guide To The Essentials Of Camping
When you are going camping there are a number of basic camping gear essentials that go with any camping trip. These basics show up in most camping trips if you are camping without an RV or camping outside of a sheltered area, like a cabin.
These essentials include items such as a tent, sleeping back, cooking gear, first aid kits, emergency supplies, lighting, fire making kit or heating source, knife, personal hygiene products. There are a lot of items that people view as essential which are not actually essential but make the camping experience more enjoyable.
Some of the items that can make your camping trip more enjoyable and for some people are considered essentials are things like Dutch ovens, which allow you to bake while you are camping. Other items are folding chairs, tables and cots to make sitting and sleeping around the camp easier on the body. Some people bring things like coolers for cold foods, and ice. The essential gear for camping depends on the type of camping you are doing and how rough you want to camp. There are some people who enjoy camping with just a sleeping bag and a small tent or tarp in case it rains but for the most part they sleep lying in their sleeping bag under the stars, cooking on a fire and enjoying the simplicity of nature. Others take it up just a step and have a tent and perhaps some fancier cooking gear while others insist that everything but a kitchen sink is essential to camping.
One of the absolute essentials though is a first aid kit; no matter what type of camping you are planning on doing make sure that you have a fully stocked first aid kit. This also should include a snake bit kit; if you are planning on being anywhere in the deep woods or places where snakes are common. Another good thing to bring along is toilet paper, and a small shovel for creating a latrine some people may not find this an essential but for many it is.
These essentials include items such as a tent, sleeping back, cooking gear, first aid kits, emergency supplies, lighting, fire making kit or heating source, knife, personal hygiene products. There are a lot of items that people view as essential which are not actually essential but make the camping experience more enjoyable.
Some of the items that can make your camping trip more enjoyable and for some people are considered essentials are things like Dutch ovens, which allow you to bake while you are camping. Other items are folding chairs, tables and cots to make sitting and sleeping around the camp easier on the body. Some people bring things like coolers for cold foods, and ice. The essential gear for camping depends on the type of camping you are doing and how rough you want to camp. There are some people who enjoy camping with just a sleeping bag and a small tent or tarp in case it rains but for the most part they sleep lying in their sleeping bag under the stars, cooking on a fire and enjoying the simplicity of nature. Others take it up just a step and have a tent and perhaps some fancier cooking gear while others insist that everything but a kitchen sink is essential to camping.
One of the absolute essentials though is a first aid kit; no matter what type of camping you are planning on doing make sure that you have a fully stocked first aid kit. This also should include a snake bit kit; if you are planning on being anywhere in the deep woods or places where snakes are common. Another good thing to bring along is toilet paper, and a small shovel for creating a latrine some people may not find this an essential but for many it is.
Thursday, August 18, 2011
SEO - It's Easy To Be Effective
Search Engine Optimisation (SEO) is so easy a child could so it well, the main problem is that it is incredibly time consuming. If you don’t have the time to do SEO then you may be better off hiring an SEO company.
Search Engine Optimisation is governed by two basic but powerful guidelines and they are:
- Have keyword rich text.
- Have links back to your website.
1)Having keyword rich text is absolutely critical to your websites success as
your chosen keyword phrases will be the words that “trigger” your site to appear at the top of the search results. I would suggest having four or five keyword phrases on your home page. Also, repeat them four or five times each throughout your copy.
2)Getting links back to your website is also vital to having a website that ranks highly in the search engines, even better is having your keywords in your links back to your website. These words within the links are called “Anchor Text”.
Getting links back to a website is always the hardest part of any SEO campaign. However, it does account for around 80% of a websites performance. The latest buzzword in SEO at the moment is “Link Baiting”, this involves creating a page that has a feature or content that is “Link Worthy”
Having a website that has a page that people want to link to is incredibly powerful as the more people will see it, the more people will link to it. This will create hundreds if not thousands of links back to the website that has the “interesting” content on it. A good link baiting campaign will give the same amount of links in two weeks than traditional forms of SEO will create in an entire year!
If you don’t want to do down the link baiting route you can always gather links in a variety of different ways. These include, Article writing, link exchanges and registering with Internet directories.
Search Engine Optimisation is governed by two basic but powerful guidelines and they are:
- Have keyword rich text.
- Have links back to your website.
1)Having keyword rich text is absolutely critical to your websites success as
your chosen keyword phrases will be the words that “trigger” your site to appear at the top of the search results. I would suggest having four or five keyword phrases on your home page. Also, repeat them four or five times each throughout your copy.
2)Getting links back to your website is also vital to having a website that ranks highly in the search engines, even better is having your keywords in your links back to your website. These words within the links are called “Anchor Text”.
Getting links back to a website is always the hardest part of any SEO campaign. However, it does account for around 80% of a websites performance. The latest buzzword in SEO at the moment is “Link Baiting”, this involves creating a page that has a feature or content that is “Link Worthy”
Having a website that has a page that people want to link to is incredibly powerful as the more people will see it, the more people will link to it. This will create hundreds if not thousands of links back to the website that has the “interesting” content on it. A good link baiting campaign will give the same amount of links in two weeks than traditional forms of SEO will create in an entire year!
If you don’t want to do down the link baiting route you can always gather links in a variety of different ways. These include, Article writing, link exchanges and registering with Internet directories.
Wednesday, August 17, 2011
It Is How, Not What You Say
The words we use and the way in which we use them can have a huge impact on how we are perceived by our audience. As Mark Twain said, “The difference between the right word and the wrong word is the difference between lightning and a lightning bug."
The airline industry has some good examples of creative packaging, too: “delayed” instead of “late” and “flotation device” instead of “life preserver.” If we examined other industries, the list could go on and on. You can take a cue from these industry giants by employing a bit of your own verbal packaging. That is, it would be a great idea for you to develop your own list of words and phrases that are relevant to your industry or topic. That way, you will have alternatives in your persuasive toolbox for words that may be jarring or have negative connotations.
Other ways you can make your language more effective are to use words like “we” and “us” more. That way, you can engage your audience and create a cooperative, “we’re in this together” feel to your presentation.
You might also consider making your language verb-oriented. Doing so gives your speech a feeling of energy, momentum and vitality. When you’re really trying to paint the picture and help your prospects feel like they’re in the actual situation you’re describing, use vivid language.
As a generally rule, and particularly when you’re trying to get a key point across, always lean toward being concise rather than verbose. If you can get the point across in five words instead of ten, then don’t complicate your message by trying to be flowery and clever. Chances are people will start thinking about how pretentious you are rather than focusing on the point you’re trying to get across. As we were discussing in relation to structuring your message, it holds true here as well that clear and concise are your safest bets.
The airline industry has some good examples of creative packaging, too: “delayed” instead of “late” and “flotation device” instead of “life preserver.” If we examined other industries, the list could go on and on. You can take a cue from these industry giants by employing a bit of your own verbal packaging. That is, it would be a great idea for you to develop your own list of words and phrases that are relevant to your industry or topic. That way, you will have alternatives in your persuasive toolbox for words that may be jarring or have negative connotations.
Other ways you can make your language more effective are to use words like “we” and “us” more. That way, you can engage your audience and create a cooperative, “we’re in this together” feel to your presentation.
You might also consider making your language verb-oriented. Doing so gives your speech a feeling of energy, momentum and vitality. When you’re really trying to paint the picture and help your prospects feel like they’re in the actual situation you’re describing, use vivid language.
As a generally rule, and particularly when you’re trying to get a key point across, always lean toward being concise rather than verbose. If you can get the point across in five words instead of ten, then don’t complicate your message by trying to be flowery and clever. Chances are people will start thinking about how pretentious you are rather than focusing on the point you’re trying to get across. As we were discussing in relation to structuring your message, it holds true here as well that clear and concise are your safest bets.
Tuesday, August 16, 2011
How List Building Compliments SEO
A discussion of why search engine optimization is not enough and how you can maximize your sales by using it in tandem with a good list-building campaign.
SEO brings customers who have been led to you by mathematics. List-building brings you people who have already expressed interest in subscribing to your informational products or who have already expressed interest in buying your products and services. These are true targeted buyers that you can rely on to revisit your site just because you interest them. You can use SEO to bring these buyers to your site but in the end SEO can’t compete with these humans who don’t care about how you spell things, how many photographs or flash banners you have on your site and if you have a lot of indexed links.
When you build an opt-in list you are building potential sales. SEO can bring you leads but not necessarily sales. SEO is of course an absolutely crucial component of any website, especially one that is just starting out in business. However SEO works best when it is in a relationship with an opt in list.
Opt in lists are a free form of automatic marketing that is viral in nature as very often the people on your mailing list will also send your information to other interested parties who then in turn send news of your products to their friends.
Of course this only works if you have something of value to give on their site. You can do all of the SEO and list building that you want but nobody is going to buy from you unless the emails, e-course or newsletters you are sending out truly have something to offer. The bottom line – SEO is not by nature a viral marketing mechanism but an opt in list is which is why it is important to put some kind of widget on your website that gathers email addresses for you. Having both functioning on your site will maximize your profits.
SEO brings customers who have been led to you by mathematics. List-building brings you people who have already expressed interest in subscribing to your informational products or who have already expressed interest in buying your products and services. These are true targeted buyers that you can rely on to revisit your site just because you interest them. You can use SEO to bring these buyers to your site but in the end SEO can’t compete with these humans who don’t care about how you spell things, how many photographs or flash banners you have on your site and if you have a lot of indexed links.
When you build an opt-in list you are building potential sales. SEO can bring you leads but not necessarily sales. SEO is of course an absolutely crucial component of any website, especially one that is just starting out in business. However SEO works best when it is in a relationship with an opt in list.
Opt in lists are a free form of automatic marketing that is viral in nature as very often the people on your mailing list will also send your information to other interested parties who then in turn send news of your products to their friends.
Of course this only works if you have something of value to give on their site. You can do all of the SEO and list building that you want but nobody is going to buy from you unless the emails, e-course or newsletters you are sending out truly have something to offer. The bottom line – SEO is not by nature a viral marketing mechanism but an opt in list is which is why it is important to put some kind of widget on your website that gathers email addresses for you. Having both functioning on your site will maximize your profits.
Monday, August 15, 2011
Why Get Paid For Your Opinions?
What can I do to make extra money? This is the question that many stay at home moms and people seeking a supplementary income stream are asking today. Often it can be difficult on a family’s financial state to have only one income and sometimes just a little more income could make a huge difference.
You can earn income from online surveys. You can work as long or short a period of time as you want, and they are especially easy to work into people's busy schedule.
Just about every big and small company conducts online surveys. Surveys basically delve into the minds of people to reveal how well a company’s product or even service, is doing out in the market. With the help of these surveys a company is able to make an assessment concerning their current status (or demand in the market) and also the potential of their product/service via these feedback.
There are paid surveys and trials that moms can take quickly and still have time to care for their children and run all the many errands they have to do each day. Most moms want something to bring in a little cash that will not take hours of their time.
There isn’t such a thing as a fixed day or even a fixed timing from which an individual is required to work. The job can be taken up part time or as a full time occupation. In fact, people from any background – from a housewife and mother of 3 kids, a graduate, an individual working in a corporation, to a retiree who’s able to participate in these surveys.
The answer to a stay-home mom's financial problems can be as simple as earning income from online surveys. A few minutes online, and a few questions later you have earned some money for the family. It is that simple.
Paying surveys like the ones above are available all over the internet, but the problem has always been that it takes too much time to track down the really good ones that will pay well.
You can earn income from online surveys. You can work as long or short a period of time as you want, and they are especially easy to work into people's busy schedule.
Just about every big and small company conducts online surveys. Surveys basically delve into the minds of people to reveal how well a company’s product or even service, is doing out in the market. With the help of these surveys a company is able to make an assessment concerning their current status (or demand in the market) and also the potential of their product/service via these feedback.
There are paid surveys and trials that moms can take quickly and still have time to care for their children and run all the many errands they have to do each day. Most moms want something to bring in a little cash that will not take hours of their time.
There isn’t such a thing as a fixed day or even a fixed timing from which an individual is required to work. The job can be taken up part time or as a full time occupation. In fact, people from any background – from a housewife and mother of 3 kids, a graduate, an individual working in a corporation, to a retiree who’s able to participate in these surveys.
The answer to a stay-home mom's financial problems can be as simple as earning income from online surveys. A few minutes online, and a few questions later you have earned some money for the family. It is that simple.
Paying surveys like the ones above are available all over the internet, but the problem has always been that it takes too much time to track down the really good ones that will pay well.
Sunday, August 14, 2011
Traffic Generator
Getting Info Online
That is why the very reason why people browse the Internet is to get as much information as they can and this is where you use traffic generator tools to grab this extra traffic!. Being listed high in the search engines means more people will find you when looking for the product service or information you provide.
Sign Up for Emails
Get them to sign up for an email list be it a course newsletter announcement or whatever just capture their email address while they are there. Yes there are rewards working with gurus but you better have a hot site that sells. Start with methods that cost less and allow your traffic to build. That's why most of the successful websites are tightly focused on their 'niche' and their marketing plan is focused on driving people to their site that are looking for what they offer - they understand the importance of 'targeted traffic'.
No Traffic Means No Business
It is common knowledge that without traffic we have no business. Like any business without any customers you don't get sales. It is more likely that phrases such as how to get rid of a headache or headache remedy are being searched for more often. People buy products quicker with free bonuses included thus always use the Traffic Generator in order to garner more traffic.
How Many People are Online?
Did you know that as of January 1 2006 there were 1600000000 domain hosts in use worldwide? Did you know that 88% of the web pages worldwide are not indexed by the largest search engines? 88% of web pages are not optimized. Shopping malls have mastered the skill of creating new and exciting ways of attracting new shoppers - and retaining those customers already frequenting the mall. Allow people to receive your course for free if they give you the e-mail addresses of 3 to 5 friends or associates that would be interested.
That is why the very reason why people browse the Internet is to get as much information as they can and this is where you use traffic generator tools to grab this extra traffic!. Being listed high in the search engines means more people will find you when looking for the product service or information you provide.
Sign Up for Emails
Get them to sign up for an email list be it a course newsletter announcement or whatever just capture their email address while they are there. Yes there are rewards working with gurus but you better have a hot site that sells. Start with methods that cost less and allow your traffic to build. That's why most of the successful websites are tightly focused on their 'niche' and their marketing plan is focused on driving people to their site that are looking for what they offer - they understand the importance of 'targeted traffic'.
No Traffic Means No Business
It is common knowledge that without traffic we have no business. Like any business without any customers you don't get sales. It is more likely that phrases such as how to get rid of a headache or headache remedy are being searched for more often. People buy products quicker with free bonuses included thus always use the Traffic Generator in order to garner more traffic.
How Many People are Online?
Did you know that as of January 1 2006 there were 1600000000 domain hosts in use worldwide? Did you know that 88% of the web pages worldwide are not indexed by the largest search engines? 88% of web pages are not optimized. Shopping malls have mastered the skill of creating new and exciting ways of attracting new shoppers - and retaining those customers already frequenting the mall. Allow people to receive your course for free if they give you the e-mail addresses of 3 to 5 friends or associates that would be interested.
Saturday, August 13, 2011
Mary Kay Meet Pampered Chef
We are all looking for a great business opportunity or at least a way to make some extra cash on the side. Our options may vary from the simple at-home daycare to the complicated get-your-degree-online-first method. The typical MLM business opportunity often allows the average Joe to start his own business from home with minimal financial risk. Many wonder, however, after reading negative comments about the typical MLM business, what makes for a great MLM business opportunity?
Quite honestly, the best MLM business opportunity has already passed up the majority of people. Those at the top of the business, the CEOs who took the risk, have the best position in the entire company. The minions below who work hard to sell the CEOs product may find a nice business opportunity, but nothing beats the leather chair in the corner office of the corporate building. He or she is eating the caviar that you pay for with your worn shoes and sweaty brow.
Because only a few smart fellas run the corporate world while the rest of us simply contribute to it, the best MLM business opportunity will allow the average sales person as much autonomy as possible. He or she will not be required to invest a great deal financially into the company. In fact, the very best MLM business opportunity will not require any financial investment.
One other factor contributes to a great MLM business opportunity: geography. If you live in Alaska where the population of women is sparse, reconsider your desire to become a Mary Kay consultant. You may want to explore options with products that your neighbors and friends. You also will want to find a product that you believe in, because if you cannot believe in it, no one else will either.
Thus we can see that the best MLM business opportunity depends on the one seeking it. He must find an opportunity that he can afford and that he can believe in. From this point forward, his success is up to him.
Quite honestly, the best MLM business opportunity has already passed up the majority of people. Those at the top of the business, the CEOs who took the risk, have the best position in the entire company. The minions below who work hard to sell the CEOs product may find a nice business opportunity, but nothing beats the leather chair in the corner office of the corporate building. He or she is eating the caviar that you pay for with your worn shoes and sweaty brow.
Because only a few smart fellas run the corporate world while the rest of us simply contribute to it, the best MLM business opportunity will allow the average sales person as much autonomy as possible. He or she will not be required to invest a great deal financially into the company. In fact, the very best MLM business opportunity will not require any financial investment.
One other factor contributes to a great MLM business opportunity: geography. If you live in Alaska where the population of women is sparse, reconsider your desire to become a Mary Kay consultant. You may want to explore options with products that your neighbors and friends. You also will want to find a product that you believe in, because if you cannot believe in it, no one else will either.
Thus we can see that the best MLM business opportunity depends on the one seeking it. He must find an opportunity that he can afford and that he can believe in. From this point forward, his success is up to him.
Friday, August 12, 2011
SEO - How Early SEO Corrupted The Search Engines
The practice of search engine optimization first came into being in the mid 1990s when the first search engines began cataloguing the contents of the Internet. Initially the entire procedure was fairly honest and a fair reflection of what content there was on the web. Sites were submitted to the search engines and a spider crawled the content and then stored the collected data in a database that could be accessed by individuals performing a search.
When a search engine spider detects new content on the Internet it downloads a page where it is stored on the engine’s own server. Once on the server a second program, known as indexer extract information about the page as well as all of the links it contains. This page is then placed into a depository of pages to be crawled at a later date.
At first, the information that ended up on these early search engines came from the webmasters who were trusted to be honest. Early versions of search algorithms relied on webmaster-provided information such as the keyword meta tag, or index files in engines like ALIWEB. Meta-tags provided a guide to each page's content. However the corruption of this system began when webmasters abused meta tags by including keywords that had nothing to do with the content of their pages, to artificially increase page impressions for their Website. This of course also increased their ad revenue from pay per clicks and costs per impressions. Greed soon led to inaccurate, incomplete cataloguing of web pages and too many people being led to pages without content or with misleading content when they conducted a web search. Search engines responded by developing more complex ranking algorithms with the result that understanding SEO has become much more complicated then it ever has been before and will continue to become more complicated.
When a search engine spider detects new content on the Internet it downloads a page where it is stored on the engine’s own server. Once on the server a second program, known as indexer extract information about the page as well as all of the links it contains. This page is then placed into a depository of pages to be crawled at a later date.
At first, the information that ended up on these early search engines came from the webmasters who were trusted to be honest. Early versions of search algorithms relied on webmaster-provided information such as the keyword meta tag, or index files in engines like ALIWEB. Meta-tags provided a guide to each page's content. However the corruption of this system began when webmasters abused meta tags by including keywords that had nothing to do with the content of their pages, to artificially increase page impressions for their Website. This of course also increased their ad revenue from pay per clicks and costs per impressions. Greed soon led to inaccurate, incomplete cataloguing of web pages and too many people being led to pages without content or with misleading content when they conducted a web search. Search engines responded by developing more complex ranking algorithms with the result that understanding SEO has become much more complicated then it ever has been before and will continue to become more complicated.
Thursday, August 11, 2011
Seo - Do You Have Enough Search Engine Friendly Content?
A discussion of search engine friendly content and how the problem with most websites is that they don’t have enough of it on their search engine optimized pages.
Is it possible to have too much SEO on your website? The answer is no. In fact the majority of websites are sadly lacking in true search engine indexable content. This is because almost half of most web pages consist of blank space that are read by the search engine spiders as being nothing. Remember too that the problem is worsened by the fact that most search engine spiders also read flash animation (as typically found with banners and graphics) and photographs as blank space too.
To be truly optimized experts say that your site should contain at least 200 words of keyword dense text. That is the minimum that you need on there to attract the attention of the search engine spiders that determine what content is indexable by the amount of text used on the page.
Yet another important thing to remember is that the impact of keywords on search engine spiders is maximized if the keywords that you use in this minimum 200-word length text also match your page titles. For instance a site selling psychic advice that is owned by a company called PsychicsRUs should have both psychic advice and PsychicsRUs somewhere in the body of the text.
Just how long is a 200 words. The above three paragraphs is 203 words which gives you an idea of the minimum chunk of copy that has to be on your website for it to be considered optimized. As you can see it is not a lot of copy. There is a big debate about whether or not you can overdo SEO text on a website page. To avoid overdoing simply make sure that whatever SEO copy you are writing is friendly for both humans and bots to read and that should weed out any keywords that are serving as “overkill.”
Is it possible to have too much SEO on your website? The answer is no. In fact the majority of websites are sadly lacking in true search engine indexable content. This is because almost half of most web pages consist of blank space that are read by the search engine spiders as being nothing. Remember too that the problem is worsened by the fact that most search engine spiders also read flash animation (as typically found with banners and graphics) and photographs as blank space too.
To be truly optimized experts say that your site should contain at least 200 words of keyword dense text. That is the minimum that you need on there to attract the attention of the search engine spiders that determine what content is indexable by the amount of text used on the page.
Yet another important thing to remember is that the impact of keywords on search engine spiders is maximized if the keywords that you use in this minimum 200-word length text also match your page titles. For instance a site selling psychic advice that is owned by a company called PsychicsRUs should have both psychic advice and PsychicsRUs somewhere in the body of the text.
Just how long is a 200 words. The above three paragraphs is 203 words which gives you an idea of the minimum chunk of copy that has to be on your website for it to be considered optimized. As you can see it is not a lot of copy. There is a big debate about whether or not you can overdo SEO text on a website page. To avoid overdoing simply make sure that whatever SEO copy you are writing is friendly for both humans and bots to read and that should weed out any keywords that are serving as “overkill.”
Wednesday, August 10, 2011
How To Use An Article Directory
An article directory is a type of web site that organizes articles, sometimes referred to as content, into categories and ways that make them easier to find. An article directory may also include an article search engine that lets you find articles of interest to you.
Some kinds of article directory help you to find articles that have been published in print media. You may be able to search by media, for example, newspaper articles, or by topic
Other types of article directory let you find articles that are available for repeat, reproduction, or purchase. For example, if your PTA is doing a newsletter and you want an article about first aid, you can search an online article directory to find one that is suitable for you to use. Other types of article directory help you to find content that you can add to a web site, which will interest people who visit your web site to look at your products and would like more information on related subjects. For instance, if your primary business is selling sewing supplies, you might want to add content about different kinds of fabrics. If you cannot afford to commission original content, an article directory may help you find content that you can reproduce, or to which you can link.
Some article directory sources are actually article distribution services. You can submit an article you have written to such a directory, either for free distribution or with the hope of getting paid when your work is used.
Students should be aware that using an article directory to find articles they could copy for school reports is not a good idea. Many schools today use software that can check to see if your work is plagiarized. Teachers are also very good at recognizing your normal language patterns and can usually tell when you are trying to pass off as your own something that another person has written.
Some kinds of article directory help you to find articles that have been published in print media. You may be able to search by media, for example, newspaper articles, or by topic
Other types of article directory let you find articles that are available for repeat, reproduction, or purchase. For example, if your PTA is doing a newsletter and you want an article about first aid, you can search an online article directory to find one that is suitable for you to use. Other types of article directory help you to find content that you can add to a web site, which will interest people who visit your web site to look at your products and would like more information on related subjects. For instance, if your primary business is selling sewing supplies, you might want to add content about different kinds of fabrics. If you cannot afford to commission original content, an article directory may help you find content that you can reproduce, or to which you can link.
Some article directory sources are actually article distribution services. You can submit an article you have written to such a directory, either for free distribution or with the hope of getting paid when your work is used.
Students should be aware that using an article directory to find articles they could copy for school reports is not a good idea. Many schools today use software that can check to see if your work is plagiarized. Teachers are also very good at recognizing your normal language patterns and can usually tell when you are trying to pass off as your own something that another person has written.
Tuesday, August 9, 2011
Getting The Adsense Ads You Want On The Page You Want Every Time
One of the problems that a lot of Adsense publishers run across time and time again is getting the right page to appear on their ads that’s consistent with the content that they are displaying, or worse yet, getting those PSA (Public Service Announcement) Ads.
People want to now they best way to assure that they get the ads that they are writing content for in their pages. After all, it would really suck if you got a 0.01 cent PSA ad when you were hoping to get a $10.00 lawyer ad.
The number one tip that I can give you is this… make sure that you have your target keyword in your URL. In other words, if you’re aiming for the keyword “grape jelly”, make sure that “grape-jelly” is in your URL:
http:www.xxxxxx.info/grape-jelly.html
Also, people may think that meta keywords are H1 titles are dead… but not so with Adsense. The people at Google read them, too and consider that when dishing out ads. So make sure that you put meta keywords in, and that you have at least a H1 had that matches you keywords as well.
Some may not agree, but it doesn’t hurt your SEO in the long, especially if you are planning to get organic traffic from the search engines anytime soon, and, in case you want to direct some PPC traffic towards your page for any reason, you will do much better with Google Adwords Quality Score criteria.
Organic traffic should be a part of your SEO strategy, and it should include plans to get traffic from all the search engines, not just Google. After all, Google may be big, and your number one traffic supplier, but the next Google update change around the corner could turn you from a person with SERP rankings in the top 5 to a bottom feeder overnight. It's best to be prepared in any case.
In other words, to coin that old song, “take the time, do it right.”
Till Next Time, Keep Building!
Gary
People want to now they best way to assure that they get the ads that they are writing content for in their pages. After all, it would really suck if you got a 0.01 cent PSA ad when you were hoping to get a $10.00 lawyer ad.
The number one tip that I can give you is this… make sure that you have your target keyword in your URL. In other words, if you’re aiming for the keyword “grape jelly”, make sure that “grape-jelly” is in your URL:
http:www.xxxxxx.info/grape-jelly.html
Also, people may think that meta keywords are H1 titles are dead… but not so with Adsense. The people at Google read them, too and consider that when dishing out ads. So make sure that you put meta keywords in, and that you have at least a H1 had that matches you keywords as well.
Some may not agree, but it doesn’t hurt your SEO in the long, especially if you are planning to get organic traffic from the search engines anytime soon, and, in case you want to direct some PPC traffic towards your page for any reason, you will do much better with Google Adwords Quality Score criteria.
Organic traffic should be a part of your SEO strategy, and it should include plans to get traffic from all the search engines, not just Google. After all, Google may be big, and your number one traffic supplier, but the next Google update change around the corner could turn you from a person with SERP rankings in the top 5 to a bottom feeder overnight. It's best to be prepared in any case.
In other words, to coin that old song, “take the time, do it right.”
Till Next Time, Keep Building!
Gary
Monday, August 8, 2011
How To Get Rid Of Spam For 2-Cents
Spammers spend thousands of hours trying to figure out how to get around spam filters on the public email network. A spammer's goal is to reach millions of people with the same email message and hope that enough folks respond to the offer.
Public email networks hire full-time programmers to write spam filters to block spam from your mailbox, but somehow the spammers seem to win. It's a never ending battle between the two and we Internet users are caught in the middle.
There is a simple solution: private email.
A private email network takes you off the public email grid so spammers can't find you. Not only that, but viruses can't find you either. It's a 100% secure and safe environment.
On a private email network, you can send and receive plain text messages or encrypted messages, your choice.
You can also send encrypted files if you wish.
Now here's the 2-cent catch. Each message you send or receive, each file you attach or receive will cost you 2-cents. Is it worth 2-cents to escape spam, viruses, phishers and junk mail? I think so. I use Eyes Only Email as my only method of communication now. I just tell my friends my account name and we communicate just like we did on the public grid, except now we feel safe and secure.
You'll need to download the free email software to use this private network, but once you've done that, you can start using the system immediately.
Big profit and low overhead is what spammers are after. They won't participate in a private email system because it increases their overhead tremendously. It would cost them $20,000 to send one million emails at 2-cents each. That isn't going to happen.
Besides being spam free, I like the option of sending sensitive information with encryption, another great feature of private email. Try it out today -- for 2-cents per message you can take yourself off the public email system.
Public email networks hire full-time programmers to write spam filters to block spam from your mailbox, but somehow the spammers seem to win. It's a never ending battle between the two and we Internet users are caught in the middle.
There is a simple solution: private email.
A private email network takes you off the public email grid so spammers can't find you. Not only that, but viruses can't find you either. It's a 100% secure and safe environment.
On a private email network, you can send and receive plain text messages or encrypted messages, your choice.
You can also send encrypted files if you wish.
Now here's the 2-cent catch. Each message you send or receive, each file you attach or receive will cost you 2-cents. Is it worth 2-cents to escape spam, viruses, phishers and junk mail? I think so. I use Eyes Only Email as my only method of communication now. I just tell my friends my account name and we communicate just like we did on the public grid, except now we feel safe and secure.
You'll need to download the free email software to use this private network, but once you've done that, you can start using the system immediately.
Big profit and low overhead is what spammers are after. They won't participate in a private email system because it increases their overhead tremendously. It would cost them $20,000 to send one million emails at 2-cents each. That isn't going to happen.
Besides being spam free, I like the option of sending sensitive information with encryption, another great feature of private email. Try it out today -- for 2-cents per message you can take yourself off the public email system.
Sunday, August 7, 2011
Focus Your SEO Efforts On Google And The Rest Will Follow
When optimizing your seo, search, engine, optimization, link, building, marketing, website, businesswebsite for the search engines, you really have three choices on which one to optimize for – Google, Yahoo, or MSN. Each search engine has certain criteria that is emphasized more and the factors that help you rank well differ from search engine to search engine.
For example, do a search for the term “sports” and you’ll find that ESPN holds the top spot in Google, while Yahoo! Sports holds the top spot in Yahoo and Fox Sports holds the top spot in MSN.
Of course, then again, if you do a search for “hotels”, you’ll find that http://hotels.com has the top spot in all three search engines.
So what’s a person to do when optimizing their websites?
My advice is to focus your attention on optimizing your website to rank well in Google. Yahoo and MSN combined don’t send as much traffic as Google will if you hold the top spot. Since Google gets nearly half (about 49%) of ALL search engine traffic, it’s makes sense that you’d want to focus your efforts on Google.
Also, since Google has the reputation for providing the most relevant results, Yahoo and MSN tend to always be playing catch up. So what’s working well in Google will likely work for both Yahoo and MSN.
However, if you optimize for just Yahoo or MSN, you’re not likely to rank as well in Google.
One thing I also like about Google is how fast they’re currently updating their index. You can get a website up, get a few links, and be indexed in less than a week. Yahoo and MSN tend to be a lot slower in getting your website indexed. Also, the rankings change less often in Yahoo and MSN, which is great if you hold the top ranking, but not so great when you’re trying to climb up in the rankings. With Google’s frequently updating index, you get more feedback on how well your search engine optimization efforts are paying off.
For example, do a search for the term “sports” and you’ll find that ESPN holds the top spot in Google, while Yahoo! Sports holds the top spot in Yahoo and Fox Sports holds the top spot in MSN.
Of course, then again, if you do a search for “hotels”, you’ll find that http://hotels.com has the top spot in all three search engines.
So what’s a person to do when optimizing their websites?
My advice is to focus your attention on optimizing your website to rank well in Google. Yahoo and MSN combined don’t send as much traffic as Google will if you hold the top spot. Since Google gets nearly half (about 49%) of ALL search engine traffic, it’s makes sense that you’d want to focus your efforts on Google.
Also, since Google has the reputation for providing the most relevant results, Yahoo and MSN tend to always be playing catch up. So what’s working well in Google will likely work for both Yahoo and MSN.
However, if you optimize for just Yahoo or MSN, you’re not likely to rank as well in Google.
One thing I also like about Google is how fast they’re currently updating their index. You can get a website up, get a few links, and be indexed in less than a week. Yahoo and MSN tend to be a lot slower in getting your website indexed. Also, the rankings change less often in Yahoo and MSN, which is great if you hold the top ranking, but not so great when you’re trying to climb up in the rankings. With Google’s frequently updating index, you get more feedback on how well your search engine optimization efforts are paying off.
Saturday, August 6, 2011
Affiliate Marketing And Its Potential
Affiliate marketing is attractive to many new entrepreneurs because it is such a simple business model to build off of. All you really need to do is send ready to buy visitors to your sponsors site and their selling page should do the rest. If you are an affiliate marketer, you are a salesman for other people’s products.
Affiliate marketing sounds pretty simple but there are a quite a few things you should know to make it work.
You need to choose the right program: Make sure the program you join is reputable and of good quality. Research them and check them carefully. These programs should offer very good support and they should also have real time tracking of your sales. They should pay monthly with no more than $15 limit for payout. The most important factor you need to be sure of is the quality of the product. If it is not of high quality, people will ask for a refund, and you will not get any money. Also, pick a product that does offer a refund. No one wants to buy something online without a money back guarantee. Give them quality and they will be glad to pay you.
You need to find a way to get in contact with your visitors once they leave your website. Offer them a free newsletter with tips or you can offer something else. This will build up your client list.
If you are serious about affiliate marketing, you need to have your own website and drive traffic to it. You can have your own newsletter here and offer a multitude of affiliate products. You need to get a lot of traffic, get them interested in the product and send them to the affiliate link to your sponsors page.
Use these tips to build your affiliate marketing business. You will slowly build your network until you become a super affiliate and you will really see the bucks come in.
The best high quality affiliate programs can be found at http://www.webmasteralist.com
Affiliate marketing sounds pretty simple but there are a quite a few things you should know to make it work.
You need to choose the right program: Make sure the program you join is reputable and of good quality. Research them and check them carefully. These programs should offer very good support and they should also have real time tracking of your sales. They should pay monthly with no more than $15 limit for payout. The most important factor you need to be sure of is the quality of the product. If it is not of high quality, people will ask for a refund, and you will not get any money. Also, pick a product that does offer a refund. No one wants to buy something online without a money back guarantee. Give them quality and they will be glad to pay you.
You need to find a way to get in contact with your visitors once they leave your website. Offer them a free newsletter with tips or you can offer something else. This will build up your client list.
If you are serious about affiliate marketing, you need to have your own website and drive traffic to it. You can have your own newsletter here and offer a multitude of affiliate products. You need to get a lot of traffic, get them interested in the product and send them to the affiliate link to your sponsors page.
Use these tips to build your affiliate marketing business. You will slowly build your network until you become a super affiliate and you will really see the bucks come in.
The best high quality affiliate programs can be found at http://www.webmasteralist.com
Friday, August 5, 2011
Why You Need Ergonomically Correct Office Furniture
Most people spend long hours each week in their office, making it very important to have the right style of furniture. While comfort is important, you really need to be more focused on the office furniture being ergonomically correct then on the color or material of it.
You will feel much better at the end of the work day, and have more energy to complete your tasks with an ergonomically correct office chair. It will help improve your posture, resulting in less pain in your back and neck areas. It will also reduce the risk of office injuries and claims.
If you use a computer in your office on a regular basis, not having the right posture can lead to carpal tunnel in your wrists. This is the result of moving them in a particular repetitive motion throughout the day. Along with an ergonomically correct keyboard, you can prevent such injuries from happening.
Many manufacturers of ergonomically correct office furniture offer a wide selection of office furniture products to choose from. This allows you to still get a great looking office but one that is designed for your body as well. It is a good idea to purchase ergonomically correct office furniture with the help of a qualified consultant. They will be able to identity what needs to be improved with your current working conditions.
You can purchase entire office furniture work stations including desks, chairs, computers, keyboards, and all the accessories that are ergonomically correct. You can save a great deal of money if you purchase a package deal than if you buy one or two pieces separately.
Many people who use office furniture don’t realize that it has a negative effect on their posture, health, productivity, and even their mood. More employers are starting to recognize the importance of providing ergonomically correct office furniture. Not only do the employees get more work accomplished, they take fewer sick days.
You will feel much better at the end of the work day, and have more energy to complete your tasks with an ergonomically correct office chair. It will help improve your posture, resulting in less pain in your back and neck areas. It will also reduce the risk of office injuries and claims.
If you use a computer in your office on a regular basis, not having the right posture can lead to carpal tunnel in your wrists. This is the result of moving them in a particular repetitive motion throughout the day. Along with an ergonomically correct keyboard, you can prevent such injuries from happening.
Many manufacturers of ergonomically correct office furniture offer a wide selection of office furniture products to choose from. This allows you to still get a great looking office but one that is designed for your body as well. It is a good idea to purchase ergonomically correct office furniture with the help of a qualified consultant. They will be able to identity what needs to be improved with your current working conditions.
You can purchase entire office furniture work stations including desks, chairs, computers, keyboards, and all the accessories that are ergonomically correct. You can save a great deal of money if you purchase a package deal than if you buy one or two pieces separately.
Many people who use office furniture don’t realize that it has a negative effect on their posture, health, productivity, and even their mood. More employers are starting to recognize the importance of providing ergonomically correct office furniture. Not only do the employees get more work accomplished, they take fewer sick days.
Thursday, August 4, 2011
What Is The Best Rated Home Based Business Opportunity?
If you’re trying to find the best rated home based business opportunity, you may be experiencing some frustration. Today, there are so many different home based business opportunities to choose from, that finding the right one for you can seem like a never ending search. In this brief article, I’m going to reveal some important things to look for as you’re evaluating different work from home businesses. Hopefully by the time you’ve finished reading this, you’ll feel more more confident choosing a work from home program.
The first thing that the best rated home based business opportunities have is a proven blueprint for success. Having a system that new members can immediately begin using to build their businesses is vital. Also, is the system easily duplicated? Can the average individual make money by “plugging in” and following the steps? If so, you may have a winner.
Another thing that is important in home based businesses is mentorship. Do you have access to mentors who have already experienced success? If not, continue with your search. Having the guidance and advice of someone who is already successful in the business you’re building is priceless, and can save you a lot of time and money.
Lastly, does the business have a good product? Many network marketing companies have products that are mediocre at best, but cost more than their competitors. Make sure that the product the business is built around is solid and of high quality.
Hopefully, this short article has given you some tips on how to choose the best rated home based business opportunity. Working from home is an amazing experience and one that I would highly recommend to anyone, but it’s important that you choose the right business opportunity. Not all work from home businesses are created equal, so make your decision wisely!
The first thing that the best rated home based business opportunities have is a proven blueprint for success. Having a system that new members can immediately begin using to build their businesses is vital. Also, is the system easily duplicated? Can the average individual make money by “plugging in” and following the steps? If so, you may have a winner.
Another thing that is important in home based businesses is mentorship. Do you have access to mentors who have already experienced success? If not, continue with your search. Having the guidance and advice of someone who is already successful in the business you’re building is priceless, and can save you a lot of time and money.
Lastly, does the business have a good product? Many network marketing companies have products that are mediocre at best, but cost more than their competitors. Make sure that the product the business is built around is solid and of high quality.
Hopefully, this short article has given you some tips on how to choose the best rated home based business opportunity. Working from home is an amazing experience and one that I would highly recommend to anyone, but it’s important that you choose the right business opportunity. Not all work from home businesses are created equal, so make your decision wisely!
Wednesday, August 3, 2011
Seo- The Difference Between Black Hat And White Hat Seo
A discussion of black hat and white hat SEO is as pointless as a discussion of the difference between black and white witchcraft. In witchcraft, the minute a technique is used to control the outcome of a situation it is known as black magic. The same can be said of SEO. A technique used to manipulate the search engines is known as black hat SEO. The problem is that white hat SEO does precisely the same thing so it is not any less “dirty” than black hat in some ways
An SEO tactic, technique or method is considered "White hat" if it conforms to the search engines' guidelines and does not attempt to deceive it. White Hat SEO is not just about following guidelines, but is about ensuring that the content a search engine indexes and subsequently ranks is the same content a user will see.
White Hat advice is generally summed up as creating content for users, not for search engines, and then make that content easily accessible to their spiders. It is more about user friendliness and accessibility rather than about tilting the odds seriously in one’s favor.
Black hat" SEO employs more deceptive methods to try to improve rankings. The search engines usually disapprove these methods. This can range from text that is "hidden", either as text colored similar to the background or by redirecting users from a page that is built for search engines to one that is more human friendly. As a general rule, a method that sends a user to a page that was different to the page described in the search is called Black hat. Search engines can and do penalize sites they discover using black hat methods, either by reducing their rankings or eliminating their listings from their databases altogether. Such penalties can be applied either automatically by the search engines' algorithms, or by a manual review of a site.
An SEO tactic, technique or method is considered "White hat" if it conforms to the search engines' guidelines and does not attempt to deceive it. White Hat SEO is not just about following guidelines, but is about ensuring that the content a search engine indexes and subsequently ranks is the same content a user will see.
White Hat advice is generally summed up as creating content for users, not for search engines, and then make that content easily accessible to their spiders. It is more about user friendliness and accessibility rather than about tilting the odds seriously in one’s favor.
Black hat" SEO employs more deceptive methods to try to improve rankings. The search engines usually disapprove these methods. This can range from text that is "hidden", either as text colored similar to the background or by redirecting users from a page that is built for search engines to one that is more human friendly. As a general rule, a method that sends a user to a page that was different to the page described in the search is called Black hat. Search engines can and do penalize sites they discover using black hat methods, either by reducing their rankings or eliminating their listings from their databases altogether. Such penalties can be applied either automatically by the search engines' algorithms, or by a manual review of a site.
Tuesday, August 2, 2011
Keyword Selection For Search Engine Optimization SEO
Choosing your primary keywords may be one of the most difficult parts of good SEO. It is also, however, one of the most important. When you begin optimizing your website for search engines, you will need to choose one primary keyword or keyword phrase, and four to six secondary keywords.
These keywords are going to be essential later on. You won't just use them for a single page on your website. Instead, they should feature prominently on each page of your website, in any website-related blogs, in any website-related newsletters, and in any website-related press releases. SEO goes beyond just a website.
With that in mind, look for keywords that will stand the test of time. Avoid keywords that are too general; you want targeted keywords for targeted traffic. But don't swerve to the opposite extreme; a keyword is no good if it's something so specific that no one would ever search for it.
Your secondary keywords can be a little more flexible than your primary keyword or keyword phrase. Pick the words people are most likely to use when searching for your product or information. You should ideally have between four and six secondary keywords, but if necessary, pick as many as ten. Don't go above ten, as too many keywords end up diluting the importance of any of your keywords.
Look for a blend of general and specific secondary keywords. Better yet, make one or two of them keyphrases, such as "handcrafted knit scarves" that blend the specifics of the three words together with the generalness of each individual word.
Once you have your keywords, don't limit them to just your website. Use your primary keyword phrase every time you link to your website, in blogs, in newsletters, and in RSS feeds. Don't overlook relevant forum signatures! The right keywords, used in the right way, can be invaluable.
These keywords are going to be essential later on. You won't just use them for a single page on your website. Instead, they should feature prominently on each page of your website, in any website-related blogs, in any website-related newsletters, and in any website-related press releases. SEO goes beyond just a website.
With that in mind, look for keywords that will stand the test of time. Avoid keywords that are too general; you want targeted keywords for targeted traffic. But don't swerve to the opposite extreme; a keyword is no good if it's something so specific that no one would ever search for it.
Your secondary keywords can be a little more flexible than your primary keyword or keyword phrase. Pick the words people are most likely to use when searching for your product or information. You should ideally have between four and six secondary keywords, but if necessary, pick as many as ten. Don't go above ten, as too many keywords end up diluting the importance of any of your keywords.
Look for a blend of general and specific secondary keywords. Better yet, make one or two of them keyphrases, such as "handcrafted knit scarves" that blend the specifics of the three words together with the generalness of each individual word.
Once you have your keywords, don't limit them to just your website. Use your primary keyword phrase every time you link to your website, in blogs, in newsletters, and in RSS feeds. Don't overlook relevant forum signatures! The right keywords, used in the right way, can be invaluable.
Monday, August 1, 2011
Keyword Selection For Search Engine Optimization SEO
Choosing your primary keywords may be one of the most difficult parts of good SEO. It is also, however, one of the most important. When you begin optimizing your website for search engines, you will need to choose one primary keyword or keyword phrase, and four to six secondary keywords.
These keywords are going to be essential later on. You won't just use them for a single page on your website. Instead, they should feature prominently on each page of your website, in any website-related blogs, in any website-related newsletters, and in any website-related press releases. SEO goes beyond just a website.
With that in mind, look for keywords that will stand the test of time. Avoid keywords that are too general; you want targeted keywords for targeted traffic. But don't swerve to the opposite extreme; a keyword is no good if it's something so specific that no one would ever search for it.
Your secondary keywords can be a little more flexible than your primary keyword or keyword phrase. Pick the words people are most likely to use when searching for your product or information. You should ideally have between four and six secondary keywords, but if necessary, pick as many as ten. Don't go above ten, as too many keywords end up diluting the importance of any of your keywords.
Look for a blend of general and specific secondary keywords. Better yet, make one or two of them keyphrases, such as "handcrafted knit scarves" that blend the specifics of the three words together with the generalness of each individual word.
Once you have your keywords, don't limit them to just your website. Use your primary keyword phrase every time you link to your website, in blogs, in newsletters, and in RSS feeds. Don't overlook relevant forum signatures! The right keywords, used in the right way, can be invaluable.
These keywords are going to be essential later on. You won't just use them for a single page on your website. Instead, they should feature prominently on each page of your website, in any website-related blogs, in any website-related newsletters, and in any website-related press releases. SEO goes beyond just a website.
With that in mind, look for keywords that will stand the test of time. Avoid keywords that are too general; you want targeted keywords for targeted traffic. But don't swerve to the opposite extreme; a keyword is no good if it's something so specific that no one would ever search for it.
Your secondary keywords can be a little more flexible than your primary keyword or keyword phrase. Pick the words people are most likely to use when searching for your product or information. You should ideally have between four and six secondary keywords, but if necessary, pick as many as ten. Don't go above ten, as too many keywords end up diluting the importance of any of your keywords.
Look for a blend of general and specific secondary keywords. Better yet, make one or two of them keyphrases, such as "handcrafted knit scarves" that blend the specifics of the three words together with the generalness of each individual word.
Once you have your keywords, don't limit them to just your website. Use your primary keyword phrase every time you link to your website, in blogs, in newsletters, and in RSS feeds. Don't overlook relevant forum signatures! The right keywords, used in the right way, can be invaluable.
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