A lot of internet marketers have multiple web sites. Multiple sites mean multiple streams of revenue. Sounds good. It’s not quite so simple though. Multiple sites can turn into multiple streams of revenue only if you are doing the right things to turn them into revenue earners. Here are my tips on maintaining and managing multiple web sites:
Think Before You Start: Think about why you are starting a new site, what you plan to offer and what you plan to gain from it. Don’t just start a site because you feel like it. Do your research, do some thinking and then go ahead.
Treat Each Website As A Separate Business. The first step is to write down the mission statement of your new website. The mission statement must include what information/services the website is going to offer and which market it’s going to cater to.
Maintain A Database : Document the passwords and usernames and everything related to that website.
Be Consistent: Only add content to the site that fits with mission statement. Refer to the mission statement frequently. Don’t get distracted from the goals for that website.
Monitor Revenue Independently : Maintain separate revenue statistics for each website. Your websites might be doing well all together but there might be a few which are not performing well. By keeping separate revenue charts you can focus on the profitability of each website separately.
All Marketing Efforts have to be independent of each other. Every marketing effort - right from article marketing to press releases has to be separate for every website.
Lastly don’t start too many websites. Start only as many as you can maintain. It’s better to have five good websites rather than ten bad websites. Number of websites is not the key to your success, number of good, well maintained websites is the key.
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